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Mark Lollback
Founder & CEO Global Mentorship: Non Executive Director : "The Meaning of LIFE is for Your Life have Meaning"
Professional Background
Mark Lollback is a highly esteemed advertising and marketing expert with a wealth of experience across several high-profile roles in various industries, including media, quick service restaurants (QSR), financial services, and global marketing. Currently, he holds the position of Chief Executive Officer at GroupM Australia and New Zealand, which is part of the renowned WPP AUNZ group. Under his leadership, GroupM has established itself as a top-tier marketing communication services provider, driving growth and innovation across the region.
Prior to his tenure at GroupM, Mark served as the Chief Marketing Officer for McDonald's Australia and New Zealand. In this role, he was pivotal in enhancing the brand's image and expanding its market presence in the fast-food sector. His strategic insights and understanding of consumer behavior played a significant role in elevating McDonald’s consumer engagement and brand loyalty in a highly competitive environment.
Mark's illustrious career also includes serving as the Global Chief Marketing Officer for ANZ Banking Group, where he was responsible for spearheading marketing strategies that improved brand positioning and customer experience within the financial services sector. His dynamic approach to marketing has consistently delivered impressive results, fostering strong relationships with clients and partners alike.
In addition to his corporate accomplishments, Mark has demonstrated a strong commitment to community service through his board experience with organizations like Glenaeon Rudolf Steiner School and NEID FoodBank Australia. His contributions reflect his values and dedication to improving society through strategic charitable involvement.
Education and Achievements
Educated at the prestigious UNSW, Mark graduated with Merit in BComm, specializing in Marketing and International Marketing. His educational journey laid a solid foundation for his future successes by equipping him with the necessary skills and knowledge to excel in his field. Mark also studied at the Australian Institute of Company Directors, enhancing his leadership capabilities and guiding principles in corporate governance.
Over the years, Mark has accumulated considerable experience in the food and beverage industry, with a strong background in working with iconic brands such as Unilever and PepsiCo. He has held various significant roles, including Vice President of Marketing for Unilever Foods Australasia and Chief Marketing Officer at Unilever Australasia. His ability to create impactful marketing strategies and master branding initiatives has made him a distinguished figure in the industry.
Notable Contributions
Mark's entrepreneurial spirit is evident from his role as Founder and CEO of Global Mentorship, where he championed the idea of mentorship as a vital tool for enhancing professional growth. He has also contributed to the advancement of marketing practices by founding M.A.L.E. Pty Ltd, a marketing consultancy aimed at providing innovative solutions tailored to clients' specific needs.
With a relentless pursuit of excellence, Mark has been involved in numerous successful brand positioning initiatives and the development of master creative platforms, underscoring his expertise in strategic planning and online marketing. His extensive career has not only bolstered leading brands but has also set a benchmark for marketing professionalism.
Achievements
- Chief Executive Officer at GroupM Australia & NZ: Leading one of the largest media investment groups in the region, enhancing market share and evolving marketing strategies.
- Chief Marketing Officer at McDonald's Australia & NZ: Improved brand perception and consumer engagement through innovative marketing campaigns.
- Global Chief Marketing Officer at ANZ Banking Group: Drove significant improvements in brand strategy, positioning, and customer engagement.
- Board Member of NGOs: Contributed to philanthropic efforts through roles in organizations focused on social betterment, education, and youth services.
- Founder and CEO at Global Mentorship: Launched a company that emphasizes the importance of mentorship in professional development.
Conclusion
Mark Lollback embodies a blend of professional expertise, leadership, and social responsibility. With a passion for marketing and a commitment to community service, he continues to influence the industry positively through his innovative strategies and proactive approach to brand management.
Highlights
Teams are not built, ideas are not generated, friendships are not strengthened and breakthroughs are not created in the office or in front of a computer screen.... do something different and creative with your leadership team... help them grow, learn, get closer, build trust and think different.. Forget "workshops" .... lead with hands on real life experiences and inspire your team out in Nature.. they will thank you for it...
Can you please help my Young Adult Son / my Young Adult Daughter? They are lost and confused!!
Career Guidance for Young Adults:
Since launching Global Mentorship I have had lots of parents reach out to me and ask if we could also help their son / daughter with career advice. Hearing stories about their young adult feeling confused, lost, and overwhelmed about their career. Many having started University and found out that they did not enjoy the course and feel that they have made a mistake. What next? Where can I turn to for valued and qualified advice?
Navigating the early stages of a career and or making a career choice can be daunting. At Global Mentorship, we are proud to launch a totally new approach - we’re redefining how young adults discover and achieve their career potential through our innovative Young Adult Career Compass Programs. There are over 50 experienced and respected Mentors to help the young adults on their journey.
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Personalised Start with a Free Consultation Every journey begins with understanding. Our program starts with a complimentary 30-minute consultation.
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Deep Dive into Career Exploration: 2 Programs to choose from: Program A: Our proprietary 100-question career questionnaire assesses 10 career territories and 250 roles, helping you pinpoint your strengths and interests. Program B: For those seeking deeper insights, we offer in-depth psychometric testing conducted by a professional registered psychometrist. This includes a comprehensive Career Battery Report with specific recommendations linked to global career information systems.
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Reflect and Refine Both programs feature a personal reflection exercise, allowing you to gain clarity on your career aspirations and identify your optimal career territory.
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Expert Mentoring Sessions The program offers extended one-on-one extended debriefing mentoring sessions to discuss your questionnaire results or psychometric test findings.
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Unique Ability to Connect with Industry Leaders Benefit from three one-on-one sessions with handpicked mentors from our prestigious pool of 50 executives. These mentors, representing over 150 roles and 250 companies worldwide, bring real-world experience and vast networks.
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Gain Diverse Perspectives Each mentoring session offers a new perspective, broadening your understanding and approach to career development.
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Control Your Career Path After the structured and personal components of the program, you have the power to choose your mentors.
These programs are offered at a very significant discount so that we can make the programs accessible to as many young adults that we can. If you know anyone that is in this position - please share this and connect us - Thank You - Mark
Call Mark on : (+61) 0408 445 331 or go to www.globalmentorship.io and submit a contact form. #CareerDevelopment #Mentorship #YoungAdults #GlobalMentorship #CareerGuidance #ProfessionalGrowth
