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Mark Standfield
20+ years of building and scaling profitable fintech businesses has helped me learn that respecting people, working hard and having fun attracts and retains the most important resource of any company, its people.
Mark Standfield is an experienced business leader who recently joined AltoPay as their Chief Revenue Officer (CRO).13 With over 25 years of experience in sales and management, Standfield brings a wealth of knowledge to his new role.2
Professional Background
Standfield's career has been focused on helping solve challenging business issues and driving growth for companies.2 His expertise lies in:
- Sales leadership
- Revenue generation
- International business expansion
In his role as CRO at AltoPay, Standfield is expected to play a crucial part in:
- Driving the company's international growth
- Helping more merchants access AltoPay's payment solutions3
Personal Information
While much of Standfield's public profile focuses on his professional achievements, a few personal details are known:
- He was born and raised in North Carolina
- He attended school in Idaho
- He currently lives with his wife and family4
Education
Standfield received his education from Brigham Young University.2
Career Philosophy
Standfield is known for his collaborative approach to overcoming challenges and his passion for learning. His LinkedIn profile, under the username "markstandfield," likely reflects his professional journey and networking activities within the payments and technology industries.2
As the new CRO at AltoPay, a premier payments provider for internet businesses, Standfield is positioned to leverage his extensive experience to help the company grow as a leader in the global payments sector.13
Highlights
I’m happy to share that I’m starting a new position as Chief Revenue Officer (CRO) at AltoPay!
How do you create a strategy for responding to chargebacks?
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Decide which forms of compelling evidence you will collect.
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Determine how you will format your responses.
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And establish your fight rules — when you should or shouldn’t fight.
Here are some examples of situations where you might not want to respond:
✋ The disputed amount is small, and it’s not cost-effective to respond.
✋ You don’t have sufficient compelling evidence.
✋This chargeback has characteristics you’ve decided not to fight (a specific reason code, merchant account, product type, sales model, etc.)
✋The dispute is legitimate because it was caused by an internal error.
✋The submission deadline has passed, and the dispute has expired.
✋The processor will not accept a response for a chargeback with this particular reason code.
What else would you add?
#chargebacks #chargebackstrategy #fraudfighters
