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Martin Couzins

Generating actionable insights that accelerate business opportunities. Working across B2B markets, specialising in learning, HR and talent.

Martin Couzins is a prominent figure in the fields of learning and development, currently serving as Research Insights at Learning Now TV since January 2016. In this role, he provides valuable insights into research reports tailored for an audience of learning and HR professionals, discussing key data points and their practical implications.1

Professional Background

  • Director at Insights Media Ltd (September 2019 - Present): Couzins leads a company that specializes in content and communications, focusing on learning and development, HR, and business transformation.1
  • Co-host and Producer of the From Scratch Podcast (March 2014 - Present): He collaborates with Dr. Nigel Paine to explore trends in corporate learning and organizational design.1
  • Founder of LearnPatch (September 2012 - Present): This media start-up aims to innovate in the learning and development sector by integrating technology and insights from various disciplines.1

Previous Experience

  • Head of Content at Fosway Group (June 2021 - June 2023): He was responsible for enhancing the brand's content strategy to increase market reach.1
  • Co-founder of L&D Connect (January 2012 - September 2019): This networking group facilitates knowledge sharing among learning and development professionals.1

Skills and Expertise

Couzins has extensive experience in content strategy, social media management, and community engagement, making him a key player in the evolution of learning practices within organizations. His work emphasizes the importance of continuous improvement and adaptation in business environments.1

Highlights

Aug 30 · linkedin

I like the way my LinkedIn network provokes my thinking. This week, I responded to this post shared by Donald H Taylor . . .

https://lnkd.in/eZAWs8Wv

It was about the importance of case studies, especially for early stage companies. I jumped in with a comment about thinking more broadly about the power of customer insights first because these can pave the way for case studies and other valuable content. That's what happens in our client work - customer insights calls can lead on to case studies, which are great, but the call itself would have already provided a lot of value based on the questions that have been asked.

So, taking the opportunity to do customer research first and then see what emerges from that (ie case studies) provides a lot more value than simply aiming for a case study.

It's work in progress but this image is a way of sharing my thinking.

#customerinsights #casestudies

Aug 15 · linkedin

The latest episode of the From Scratch podcast is live. We are inching towards 250 episodes - that will be quite an achievement!

In this episode Dr. Nigel Paine and I discuss Nigel's book writing journey and the book writing process. Nigel's latest book, The Great Reset: Unlocking the Power of Organizational Learning, published by the The Learning Development Accelerator, is out in September.

Listen to the podcast https://lnkd.in/gSRHVPhB

Pre-order the book https://lnkd.in/gTzfy4Qr

#podcast #writing #organizationallearning

Related Questions

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Martin Couzins
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Location

Bath, England, United Kingdom