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Martin Meulders

Global Head of Marketing - Mundipharma Consumer Health

Martin Meulders is the Chief Marketing Officer (CMO) and Global Marketing Head for Mundipharma's Global Consumer Health division. He has been in this role since October 2020, overseeing the creation of a global marketing model for the newly formed division, which has an estimated revenue of $300 million across regions including Asia, the Middle East, Africa, and Europe. His responsibilities include building a global marketing team, transforming the organization from a local to a global model, and leading strategic growth initiatives.12

Professional Background

  • Experience: Martin has over 26 years of experience in global and regional marketing, with 19 years specifically in consumer healthcare (OTC drugs) and 14 years in fast-moving consumer goods (FMCG). He has held significant positions at major companies such as Procter & Gamble, Novartis Consumer Health, and Johnson & Johnson.1
  • Previous Roles: Before his current position, he served as the Head of Marketing & Strategy for Mundipharma Consumer Healthcare Europe from November 2018 to October 2020. He also held senior roles at Johnson & Johnson and Novartis, focusing on marketing strategy and product innovation.1

Education

Martin holds a Bachelor of Business Administration from UCL Business School and an MBA in International Marketing from the University of Chicago Graduate School of Business.1

Skills and Interests

He is particularly interested in roles that allow him to impact company vision and strategic direction, create or redefine brands, and shape international marketing organizations. His expertise lies in developing strategic marketing programs and adapting organizations to dynamic environments.1

Related Questions

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Location

Zurich, Switzerland