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Maruthi Dabbara

Digital Marketing Tech/CMS/DMP/Marketing Automation & Analytics/Adobe marketing cloud

Maruthi Dabbara is an accomplished Digital Marketing Solution Architect and Lead with a rich experience of 14 years in Marketing IT.

His expertise lies in various key focus areas including Marketing automation, Customer data platforms, Omni Channel Marketing, and Marketing Insights.

Maruthi has successfully led Marketing Transformation programs by establishing overarching program goals and objectives.

He has a strong background in architecture and solutions for the Digital Marketing Ecosystem, contributing significantly to the implementation of Customer data platforms to support Omni Channel Marketing.

Maruthi is adept at devising Omni Channel Marketing strategies across digital channels and enhancing personalization through real-time CDP solutions.

He has demonstrated proficiency in Realtime Personalization solutions using tools like Adobe AAM, CDPs, Analytics, and Target.

Furthermore, Maruthi excels in ABM Strategies and Marketing Automation Platform Transformation, emphasizing attribution strategies and WCM and DAM technology strategies.

His experience extends to Adobe AEM implementation and platform upgrades, enabling Account based marketing, and integrating MAP with Adobe AAM platform.

Maruthi's technical acumen includes working with Adobe Marketing cloud, Sales force Marketing cloud, Marketing Automation platforms, Data providers, Tag management systems, ABM tools, CMS platforms, DMP solutions, Translations, Event platforms, and Lead Scoring tools.

He is currently serving as a Marketing Solutions Architect at VMware, bringing his wealth of knowledge and expertise to drive digital marketing excellence.

Maruthi Dabbara
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Location

San Francisco Bay Area