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Mary Taws
Senior communications professional with digital expertise
Professional Background
Mary Taws is a seasoned strategic communicator and researcher with a strong focus on digital expertise and community engagement. With an impressive career spanning various communication roles in academia and healthcare, Mary is particularly passionate about reaching out to older adults. Her dedication to reducing social isolation and improving health outcomes for this demographic is a testament to her commitment to social impact through strategic communication.
Mary's extensive experience includes managerial roles and specialized positions that highlight her multifaceted skill set. Currently, she serves as the Manager of Communications at McMaster University, where she leads initiatives that enhance communication strategies and foster a collaborative environment among stakeholders. Prior to this role, Mary was the Senior Communications Specialist at Niagara Health, where she helped implement effective communication frameworks and strategies in healthcare settings, directly impacting patient care and community outreach.
Mary's career began at McMaster University, where she took on several roles, including Manager of Communication & Culture, Communications Officer, and even as a Communications Consultant. In each capacity, she has developed and executed strategic communication plans that resonate with diverse audiences. Mary also served as a Communications Advisor at the Centre for International Governance Innovation (CIGI), where her skills contributed to enhancing the dialogue on critical global issues.
In the media sector, Mary has held notable positions as a Multimedia Producer at Postmedia Network Inc. and as a Producer for 'The Agenda with Steve Paikin' at TVOntario. She started her journey into production and research with a role as a Documentary Producer and Researcher at Ryerson University Documentaries, where she developed keen storytelling abilities that allow her to convey complex messages effectively.
Education and Achievements
Mary's educational background is robust and varied, equipping her with the knowledge and skills needed to thrive in the dynamic field of communications. She earned her Bachelor's degree in Journalism from Ryerson University, a program known for fostering critical thinking and effective communication skills. Mary further enhanced her expertise by completing a Master of Communications Management (MCM) at McMaster University, which allowed her to blend communications with business acumen, a unique combination that she leverages in her roles today.
In addition to her degree in Communications Management, Mary pursued advanced training in digital media through a Certificate in Digital Media Skills at OCAD University. This experience gave her essential tools to develop engaging digital content and adapt communication strategies for the digital age. Recognizing the importance of technical skills, she has also studied HTML and CSS Fundamentals at Juno College of Technology, which enables her to collaborate effectively with web developers and streamline digital communication efforts.
Throughout her career, Mary has achieved numerous milestones that underline her expertise and commitment. Her work has helped various organizations better connect with their audiences and implement strategic initiatives that lead to positive results. Mary's dedication to researching and developing communication strategies for older adults showcases her commitment to improving social outcomes and health initiatives that can make a difference in underrepresented communities.
Notable Achievements
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Innovative Communication Initiatives: At McMaster University, Mary spearheaded innovative communication initiatives designed to engage both students and faculty, enhancing overall communication effectiveness within the institution. Her strategies have significantly improved the flow of information and collaboration across different departments.
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Community Engagement Programs: During her tenure at Niagara Health, Mary played a critical role in developing community engagement programs focused on health education, aimed at older adults. These programs have been pivotal in reducing social isolation among seniors and connecting them with vital health resources.
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Strategic Leadership: As a former Manager of Communication & Culture at McMaster University, Mary led teams to align communication strategies with institutional goals, creating a cohesive brand voice. Her leadership has been instrumental in guiding teams through transformational changes within the organization.
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Advocacy for Seniors: Mary's passion for engaging older adults to reduce loneliness has led her to advocate for more inclusive health communication practices, influencing policy discussions within various healthcare settings. Her commitment is reflected through strategic collaborations with organizations focusing on seniors' health and wellness.
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Media Production Expertise: With her extensive background in multimedia production, Mary has contributed to numerous high-quality broadcasts and documentaries that educate and inform the public about important issues. Her work in the media has not only showcased her storytelling skills but has also focused on producing content beneficial for community awareness.
In summary, Mary Taws exemplifies a dedicated professional whose career in strategic communication and research is marked by notable achievements and a keen focus on community engagement. With an educational background that combines journalism, communications management, and technical skills, Mary is well-equipped to lead initiatives that resonate with diverse audiences. Her passion for improving health outcomes for older adults, coupled with her extensive experience, positions her as a vital asset in the fields of communication and public engagement.
