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Massimiliano Sermi
Technical Product Manager at Delivery Hero - Agile Project Manager - PMP - CSM - CSPO - CSP - Enterprise Agile Coach
Professional Background
Massimiliano Sermi is a dedicated and passionate professional in the gaming industry, with a rich history that spans over various influential roles. He began his journey in this dynamic field, heavily influenced by his childhood experiences playing video games. His fascination with technology and games has evolved over the years, leading him to explore various genres from arcade classics to the modern world of mobile gaming.
In his career, Massimiliano has taken on significant leadership roles. As a Technical Product Manager at Delivery Hero, he played a pivotal role in streamlining operational processes and enhancing product development. His previous accolades include serving as a Senior Agile Coach at Delivery Hero, where he empowered teams to adopt Agile methodologies and improve product delivery through effective collaboration. His vast experience has established him as an industry thought leader, well-versed in managing complex projects and working with diverse teams across global offices.
His career is highlighted by strategic positions like Producer at Zalando SE and Agile Project Director at Booming Games. At Kabam, where he dedicated many years, he started as a Live Operations Associate and ascended the ranks to become the Live Operations Lead - Planning & Evaluation. In these roles, he oversaw crucial developments in live operations, focusing on improving user engagement and revenue through innovative game design and marketing strategies.
Education and Achievements
Massimiliano's academic background is a blend of technology and humanistic studies. He holds a Full Stack Web Development Certification from Free Code Camp, providing him with essential software engineering skills that are invaluable in the gaming industry. He also pursued studies at Liceo Classico Pellegrino Rossi, focusing on humanistic subjects, which equipped him with critical thinking and problem-solving skills. Additionally, Massimiliano began his journey in law studies at Università degli Studi di Firenze, allowing him to develop strong analytical capabilities applicable in various aspects of project management and team leadership.
His extensive professional background demonstrates a commitment to continuous learning and adaptation. Massimiliano is an Agile evangelist and holds certifications as a Scrum Product Owner, Scrum Master, and Scrum Professional. These credentials testify to his dedication to fostering Agile methodologies in game development environments, enhancing the collaborative processes in teams he leads.
Achievements
Massimiliano Sermi is recognized for his strategic approach to game development and live operations. He has successfully coordinated production teams, ensuring that quality and vision remain at the forefront of every project, regardless of obstacles. His ability to analyze key performance indicators (KPIs) such as Daily Active Users (DAU), Monthly Active Users (MAU), Average Revenue Per User (ARPU), and Lifetime Value (LTV) has significantly contributed to the success of the titles he has managed.
In his role leading live operations, Massimiliano has designed and implemented monetization features and events that resonate well across different European gaming cultures. His efforts have been instrumental in growing company revenues and maintaining high levels of engagement among players. By creating detailed guidelines and best practices shared across international teams, he ensured consistency and quality in operations.
Massimiliano's leadership style is centered around trust, communication, and a shared knowledge base. He has excelled at coaching and inspiring teams, fostering an environment that encourages innovation and productivity. His motto, "listen, learn, innovate and never give up!" encapsulates his philosophy and approach to overcoming challenges in the fast-paced gaming industry.
