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Matilda Raynolds

Over a decade of experience in strategic marketing, business development and sales leadership

Matilda Raynolds is a Marketing Lead at Bicycle Network, based in Australia.12 She is an experienced marketing, communications, and commercial professional with a background in strategically building iconic sports brands and FMCG, including Specialized Bicycle.1 Raynolds has previously held positions such as Head Global Sales & Partnerships at Black Sheep Cycling and worked on E-Bike Growth and Strategic initiatives.

Raynolds joined the Bicycle Network team in 2024, bringing world-class experience, knowledge, and positive energy to the organization.3 She has a strong background in social media marketing2 and graduated from the School of Business.4

In addition to her professional career, Raynolds has been involved in cycling competitions. She notably participated in the Tour Down Under, where she gained attention for a solo breakaway attempt during Stage 1 of the race.6

Matilda Raynolds is active on social media platforms, including Twitter, where she shares updates related to cycling events such as the UCI Road and Para-Cycling Road World Championships.5

Highlights

Jul 30 · linkedin

Our 100th episode! It's been a wonderful process of learning how to interview, react quickly, try not to say as many 'umms' and try to get rid of my questions quicker ... But most of all I've loved the opportunity to unpack the biggest moments in Australian and Global cycling, and a privilege to interview some of the biggest names who make up the Worlds most beautiful sport. Fittingly we finished this innings with chatting to Tour de France breakout star Jonas Abrahamsen and celebrated Grace Brown's awe inspiring win.

A big thank you to Black Sheep Cycling and Marsh who have supported our humble Domestiques with Lee Turner and Michael Tomalaris NOM from the first run. Enjoy

https://lnkd.in/gpA94b7A

May 26 · linkedin

I've always believed that things happen for a reason and that everything will work out in the end. Of course, maintaining this outlook is more challenging at times, but it couldn't be truer in my case with a recent short-term opportunity at Bicycle Network, who I have joined on a part-time basis to support their marketing and growth targets.

Bicycle Network is an organization from which I've reaped enormous benefits. One small example, I never really considered say how new bike lanes came to be; I just appreciated feeling safer using them. Peeling back a small layer, I've witnessed the immense passion and energy of a small team dedicated to making positive changes and simply striving to get more people cycling more often.

It's a privilege to be back in the for-purpose space. I am forever in awe of those who, despite enormous and continued headwinds, are adamant about creating change solely for the benefit of others. This sentiment perfectly describes CEO Alison McCormack. A big thank you to Ali and Amy Williams for this opportunity, particularly whilst I am travelling overseas taking on some of the worlds biggest cycling events. 'Unbound' incoming this weekend!

Related Questions

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Matilda Raynolds
Matilda Raynolds, photo 1
Matilda Raynolds, photo 2
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Location

Christchurch, Canterbury, New Zealand