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Matt Ballek
Digital Marketer & Educator Specializing in SEO and Video
Matt Ballek is the Senior Account Supervisor at Edelman, specializing in SEO and video.1 He is also the Associate Director of SEO at Edelman DXI.1 Ballek has 17 years of experience in SEO, covering algorithm updates, keyword trends, topical authority, and latent semantic indexing.1 He considers himself the AI-in-SEO SME for Edelman.1
Before working at Edelman, Ballek ran his own consultancy and worked with big brands, also creating a YouTube channel with over 25,000 subscribers.1 His experience includes:
- Senior Account Supervisor at Edelman (June 2020 – Present)1
- Video Marketing / YouTube Consultant at VIDISEO (February 2015 – June 2020)1
- Senior Director of Strategic Distribution at Magnet Media (February 2013 – February 2015)1
- Director, Client Services at Outrigger Media (February 2012 – February 2013)1
- SEO Manager at Draftfcb (April 2011 – February 2012)1
- Digital Strategist at Colossal Squid Industries (October 2010 – April 2011)1
- SEO Supervisor at Resolution Media (September 2006 – October 2010)1
Ballek received a BSBA in Marketing from Colorado Technical University (2004-2006).1 He also holds a YouTube Certification and a Shaping up with Angular.js certification from Code School.1
Ballek was also involved with Vaseline's "See My Skin" campaign, which sought to address racial bias and healthcare inequities by creating a database of images of skin conditions on Black and Brown skin.2 The LinkedIn username for Matt Ballek is mattballek.1
Highlights
If you're a talented content editor with CMS and Excel skills, Alexa needs your help for once.
Contact Jen Brun at [email protected] for more information. Here are the details:
Title: Editor II (48261-1) Team: Alexa Speech Duration: 9 months Rate: $33.40/hr max
SERVICES TO BE PERFORMED This role will be responsible for enriching the Alexa experience through the creation of creative and compelling content. You must be an innovator, proactive, a collaborator, and a pragmatic visionary who can translate business needs into a leading-edge, customer-focused solution. You must have first-class written and verbal communication skills that you use to create, edit, and provide QA for delightful, engaging, and witty content. Additionally, you must be able to juggle multiple projects and priorities with high attention to detail in a fast-moving environment.
REQUIRED SKILLS Bachelor’s degree in business, journalism, marketing, communications, or a related field. Demonstrable experience creating customer-facing content, such as copywriting and editing. Portfolio of content that includes humorous, creative content. Excellent writing and editing skills. Proficient using CMS tools and other content creation tools. #editor #content #voicesearch #copywriting #editing
Going live 30 minutes to talk about how to plan your video marketing strategy in 2019. If you'd like to join and get a free copy of my video planning sheet click here:
