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Matt Kelly

Digital Director at Brunswick Group

Matt Kelly is the Americas Director Marketing + Retail Procurement at adidas, based in the Portland, Oregon Metropolitan Area.1 Here are some key details about his professional background and role:

Current Position

Matt Kelly currently serves as the Americas Director Marketing + Retail Procurement at adidas, a position he has held since September 2021.1 In this role, he is responsible for:

  • Generating value through strategy and execution across 34 countries in the adidas Americas market
  • Overseeing procurement for various marketing categories including media, production, e-commerce, creative, retail, market research, events, public relations, procurement innovation, entertainment/influencing, and sports marketing1

Professional Experience

Prior to his current role, Matt's career includes:

  • North America Director Marketing Procurement at adidas (August 2020 - September 2021)
  • Global Senior Manager positions at Columbia Sportswear Company in Marketing and Retail Procurement (2017-2018)
  • Roles at Nike, including work in retail, facilities, and sustainable innovation
  • Experience at companies such as Hollywood Entertainment, Mentor Graphics, and Cummins Engine Company1

Education and Skills

Matt Kelly holds:

  • An MA in Communications from Gonzaga University
  • A BA in Business Administration from George Fox University
  • Certifications from Stanford University Graduate School of Business and the University of Bradford1

Professional Approach

Matt describes his specialties as innovation, sourcing, change management, sustainability, procurement, and influencing via storytelling. He views procurement as a strategic planning role, utilizing design-thinking principles to optimize supply, process, and demand levers for maximum relational value.1

Highlights

Aug 28 · linkedin

Just finished the course “Content Marketing Funnel for Creators”! #contentmarketing

Aug 12 · linkedin

Just finished the course “The Sales Discovery Conversation: 10 Steps to Build Credibility”! #salesacumen #buildingtrust

Related Questions

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Matt Kelly
Matt Kelly, photo 1
Matt Kelly, photo 2
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Experience

Digital Director at Brunswick Group (April 2022 - Present)
Deputy Market Leader and Digital Innovation Group Lead, Chicago at BCW Global (July 2021 - April 2022), Senior Vice President, Chicago Market Digital Lead at BCW Global (April 2019 - July 2021), Vice at Walt Disney World (August 2005 - January 2006)

Education

Second City Training Center (2011 - 2015), Master's Degree in Public Relations with Business Concentration, Ball State University, Bachelor's Degree in Journalism, Creative Writing, Eastern Illinois U

Location

Portland, Oregon Metropolitan Area