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Matt Smart

Data Analytics, Business Development, and Product Marketing at EDO Inc.

Matt Smart is a data science professional with a strong background in marketing and analytics.

He serves as the VP of Analytics, Client Service, and Product Marketing at EDO Inc., a data science company that specializes in optimizing TV advertising for brands.

Matt Smart holds a Bachelor of Science (B.S.) degree from California Polytechnic State University-San Luis Obispo and a Master of Arts (M.A.) degree from California State University-Fullerton.

With vast professional experience, he has previously held key positions such as Co-Chair of the Automotive Committee and IDEA Council member at ThinkLA, as well as roles at companies like Cox Automotive Inc., Kelley Blue Book, Source Interlink, Cramer-Krasselt, and Team One.

His career journey includes roles ranging from Account Executive to Sales Manager, showcasing his expertise in media solutions, advertising, business development, and digital sales.

Matt Smart's work at EDO is supported by industry leaders like Jim Breyer and the founders of Moat and Vista Equity, and he leads a skilled team of engineers and data scientists dedicated to delivering top-notch services to clients.

Highlights

Mar 1 · MarTech Series
EDO Partners with SoFi to Uplevel Media Planning, Creative… - MarTech Series
Mar 1 · Yahoo Finance
EDO Partners with SoFi to Uplevel Media Planning, Creative Performance with Real Time Campaign Measurement - Yahoo Finance
Matt Smart
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Location

San Clemente, California