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Matt Taverna
Providing solutions to complex business, organizational, & government data challenges.
Professional Background
Matt Taverna is a seasoned professional with over twenty years of extensive experience in building data-driven start-ups and organizations. His expertise lies in executing high-stakes projects, notably for national political campaigns and in highly regulated industries such as elections, tobacco control, and cannabis regulation. Taverna has a proven track record of combining leadership, industry knowledge, and technical skills to drive successful initiatives and foster growth in organizations.
Throughout his career, Taverna has held various pivotal roles that showcase his abilities and commitment to excellence. He has served as the Chief Revenue Officer at TargetSmart, where he was pivotal in shaping the organization’s growth strategy and expanding its market reach. In addition, he held the position of Senior Advisor at TargetSmart, where he utilized his extensive knowledge to guide strategic decisions and influence key projects in the political landscape.
Taverna honed his skills in business development as the Director of Sales & Business Development at TargetSmart, leading customer engagement strategies and championing innovative approaches to drive revenue. His experience in high-pressure environments is further exemplified by his previous roles as Principal at Statara Solutions, where he provided strategic consultancy to organizations facing complex challenges, particularly within the political and regulatory arenas.
Taverna's deep understanding of the political landscape emanates from his work as Associate at Spotlight Analysis, where he analyzed key political trends and assisted clients in navigating their strategic communications. Earlier in his career, he made significant contributions as a Press Assistant at The Brookings Institution, crafting key messages that informed public understanding of critical policy issues. Additionally, his experience includes roles such as Litigation Intern at Foley Hoag LLP and Tobacco Project Legal & Communications Assistant at the National Association of Attorneys General, both of which provided him with a strong foundation in regulatory compliance and communications within the legal framework.
Education and Achievements
Matt Taverna's educational background is rooted in a solid foundation in government and political management. He earned his Bachelor’s degree in Government from The College of William & Mary, a prestigious institution that has produced numerous influential leaders in various fields. His time at William & Mary instilled in him a deep appreciation for the intricacies of governance and the importance of civic engagement.
Following his undergraduate studies, Taverna pursued further education at The George Washington University, where he enrolled in the Graduate School of Political Management. This program equipped him with advanced knowledge in political strategy, communication, and leadership, further enhancing his capabilities to analyze and respond to the dynamic political landscape that governs today's society.
In addition to his professional endeavors, Taverna is recognized for his commitment to knowledge sharing and education. He has served as a Guest Lecturer at Harvard Extension School, where he inspired and educated students eager to learn about political management and the interplay between data and decision-making in the political sphere. This role highlights his dedication to mentoring the next generation and contributing to the academic community.
Achievements
Matt Taverna's career is filled with remarkable achievements that underscore his influence within the political landscape and regulatory environments. As a leader in data-driven decision-making, Taverna has successfully managed high-profile projects that required an understanding of intricate political dynamics and industry-specific challenges.
His role at TargetSmart as Chief Revenue Officer saw him spearheading significant initiatives that set new benchmarks for success in political campaign management and data analysis. His strategic insight and vision played a crucial role in helping clients navigate the complexities of modern political engagements, ensuring they had the tools and strategies needed to succeed in competitive environments.
Under Taverna's leadership, TargetSmart expanded its reach and developed innovative services that catered to the evolving needs of political organizations. His dedication to fostering a data-centric approach in political campaigns has not only benefitted his clients but has also influenced broader industry practices.
In his previous positions, particularly as Director of Sales & Business Development, Taverna was instrumental in driving substantial revenue growth, demonstrating a clear understanding of market trends and client needs. His strategic approaches and solutions positioned TargetSmart as a leader in political technology and outreach.
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Highlights
This is great great news! But if you are using outdated modes of digital onboarding and waiting days and days to engage with the 1s & 2s that are being collected during these canvasses, you are wasting time and you are wasting money.
The TargetSmart Media Buying Platform can onboard these first party lists in hours, not days. And we use the same ID graph that we’ve been developing for two decades, now optimized for one-to-one voter contact and matched directly to SSPs and publishers.
Don’t introduce waste into campaign data workflows. Time and money are critical resources. Let your data make them go further. Hit me up! [email protected]
UPDATE: Pop-Up Democratic/Progressive Reunion Happy Hour Sponsored by TargetSmart!
This Wednesday, April 17, 5 pm at the Post Pub!
DM me here and/or text me for details!
#dontjusttarget
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Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Reminders and Notes: Helps you remember important details about contacts
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Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
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Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
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