Sign In

Matt Van Syckle

VP, Global Sales Enablement & Strategy

Professional Background

Matt Van Syckle is a highly accomplished professional in the fields of sales and communications, with an impressive body of work spanning over a decade in various influential roles across major companies. Currently, he serves as the Vice President of Global Sales Enablement & Strategy at TripleLift, a company renowned for its innovative approach to digital advertising and programmatic technology. Matt's transition into this role highlights his exceptional skill set in driving sales strategy and enabling sales teams to excel in a competitive market.

Prior to his current position at TripleLift, Matt held multiple key roles within the same organization, showcasing his capability to grow and adapt within a fast-paced environment. He served as the Regional Vice President of Sales for U.S. Independent Agencies and also for the Central Region. In these roles, Matt was instrumental in developing strong relationships with clients and leading successful sales initiatives that propelled TripleLift's growth trajectory.

Before joining TripleLift, Matt honed his leadership skills and industry knowledge at Amazon, where he was the Business Lead for the Consumer Packaged Goods (CPG) sector. His time at Amazon provided him with a unique understanding of e-commerce and consumer behavior, further enhancing his sales acumen.

Matt's career also includes significant contributions to esteemed companies such as Placed, Rocket Fuel Inc., and CBS Interactive. His roles as Sales Director in various capacities allowed him to refine his strategic selling techniques and build effective teams focused on achieving high performance. Starting his career as an Advertising Sales Assistant at Comcast and Discovery Inc., Matt utilized his foundational knowledge in communications to excel in the advertising sales domain, leading to progressive responsibilities over time.

Throughout his journey, Matt has demonstrated his ability to navigate the complexities of sales in technology and digital media.

Education and Achievements

Matt Van Syckle earned his Bachelor of Arts degree in Communications with a focus on Communications and Entrepreneurship from the University of Iowa. This educational background has proven invaluable, as it has equipped him with the necessary skills to engage in meaningful communications, foster innovative ideas, and develop strategies that resonate within the business landscape.

His achievements throughout his career are a testament to his professional diligence and strategic thinking. At TripleLift, Matt has been recognized for his leadership in sales enablement, effectively implementing tools and resources that enhance salespeople's capabilities. His commitment to excellence and results-driven approach has played a crucial role in shaping sales teams that outperform targets and set benchmarks for success.

Moreover, Matt’s rich experience in digital media and advertising has allowed him to contribute positively to the companies he has worked with, demonstrating proficiency in understanding market dynamics and consumer preferences. His adeptness at leveraging analytics and performance metrics is indicative of his analytical mind and strategic prowess.

Achievements

Over the course of his career, Matt Van Syckle has built an impressive portfolio of achievements that underscoring his expertise in sales strategy and communication. His leadership roles have not only driven revenue growth but have also fostered a culture of teamwork and pioneering thinking. Matt’s ability to harness the strengths of a diverse sales force has enabled him to build cohesive teams that deliver exceptional results.

In addition to achieving sales excellence, Matt has been involved in designing and implementing training modules that educate and empower sales teams, thereby enhancing overall performance. His contributions to TripleLift, in particular, have been pivotal in refining sales enablement frameworks that are critical for modern advertising contexts.

Outside of his work at TripleLift, Matt continues to seek professional development opportunities to further hone his skills and stay at the forefront of industry trends. His commitment to personal growth and continuous learning is reflective of his proactive approach to career advancement.

In summary, Matt Van Syckle stands out as a driven and innovative leader in the sales domain, with a strong educational foundation and an extensive managerial background. His trajectory showcases a blend of entrepreneurship and effective communication, serving as a model for professionals aspiring to excel in sales and strategy. His journey through significant roles, from sales assistant to vice president, illustrates an unwavering dedication to achieving success and fostering excellence within his teams.

Related Questions

How did Matt Van Syckle’s education at the University of Iowa shape his career in communications?
What strategies does Matt Van Syckle implement to enhance sales enablement at TripleLift?
What key achievements has Matt Van Syckle accomplished during his tenure at TripleLift?
How does Matt Van Syckle leverage his experience from Amazon in his current role at TripleLift?
What were the major influences in Matt Van Syckle's career path leading to his role as VP at TripleLift?
Matt Van Syckle
Add to my network

Location

Chicago, Illinois, United States