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Matthew Hodges

Senior Director at OMD USA

Matthew Hodges is a Senior Director at OMD USA, where he plays a significant role in leading integrated media planning and strategy. He has a robust background in managing marketing campaigns for Fortune 500 companies, demonstrating expertise in creating and implementing comprehensive marketing strategies. His leadership is characterized by fostering cross-functional teams to achieve campaign objectives effectively.

Professional Background

  • Position: Senior Director at OMD USA
  • Experience: Extensive experience in media planning and strategy, particularly with major brands such as Frito-Lay, where he contributed to award-winning campaigns like "Twas The Night Before Kickoff" which won a Clio Sports Bronze award in 2021.1
  • Education: Attended American University, where he gained foundational knowledge that has supported his career in media and marketing.2

Skills and Contributions

  • Leadership: Known for leading teams that drive innovative marketing solutions.
  • Strategic Planning: Focuses on integrated media strategies that align with client goals and market trends.
  • Industry Engagement: Actively participates in discussions about the evolution of marketing practices, reflecting on changes in consumer behavior and media consumption.34

Matthew Hodges's professional journey reflects a commitment to excellence in media strategy and team leadership within the advertising industry.

Highlights

Mar 9 · twitter.com
OMD USA on X: "Watch OMDer Matthew Hodges, Group Director of ...

Related Questions

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Location

New York City Metropolitan Area