Sign In

Matthew Powell

Managing Director at B2B International London

Matthew Powell is an experienced market research professional who currently serves as the VP & Executive Director, North America at B2B International, based in Los Angeles County, California.2 Prior to this role, he held several positions within the company, including:

Career Progression at B2B International

  • Managing Director - London (January 2020 - May 2021)
  • Director of London (November 2017 - December 2019)
  • Research Director (December 2014 - November 2017)
  • Research Manager (January 2008 - December 2014)

Matthew has been with B2B International since 2004, starting as a B2B Telephone Interviewer and progressively taking on roles with increasing responsibility.2

Expertise and Responsibilities

Matthew is known for his expertise in B2B market research and has worked with many large global brands such as Digital Realty, JLL, Zebra Technologies, and Tetra Pak.1 In his roles, he has been responsible for:

  • Directing and ensuring the success of the London office
  • Working with key clients and potential clients to help them grow, enter new markets, increase customer loyalty, and differentiate through brand and product offerings
  • Providing tailored B2B research services globally
  • Helping clients make sense of their markets and aiding better business decisions

Professional Qualifications

Matthew holds several professional certifications, including:

  • Certified Member of the Market Research Society (CMRS) since February 2015
  • Member of the Market Research Society (MMRS) since July 20082

Matthew Powell's extensive experience and expertise in B2B market research have made him a valuable asset to B2B International and its clients across various sectors.2

Highlights

Meet The Team - B2B International
Meet The Team - B2B International
Matthew Powell Announced As New VP & Executive Director Based ...
Matthew Powell Announced As New VP & Executive Director Based ...
Matt Powell - B2B International

Related Questions

What are some of Matthew Powell's key achievements at B2B International?
How has Matthew Powell's experience in B2B market research influenced his leadership style?
What challenges did Matthew Powell face when transitioning from the London office to the Los Angeles office?
How does Matthew Powell's background in history contribute to his role in market research?
What strategies has Matthew Powell implemented to drive growth in the North American market?
Matthew Powell
Matthew Powell, photo 1
Matthew Powell, photo 2
Add to my network

Location

London, England, United Kingdom