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Matthew Thompson

Demand Marketing at Optimizely

Matthew Thompson, whose LinkedIn username is mattsthompson, is the Marketing Director at Optimizely, based in Boulder, Colorado. With over 15 years of experience in strategic marketing leadership, he specializes in B2B and B2C marketing strategies, demand generation, digital transformation, and funnel optimization. His professional journey includes roles at companies like Transamerica, GroupM/WPP, Accenture, and Crownpeak. He holds a BA in Social Sciences from Sheffield Hallam University and a postgraduate diploma in Marketing from the Chartered Institute of Marketing. Additionally, he has certifications in data science from Johns Hopkins University.1

There is no indication that he currently holds the title of "Funnel Optimization Lead" at Optimizely. Instead, his expertise includes funnel optimization as part of his broader marketing strategy skill set.12

Highlights

Optimize your funnels in Optimizely Web Experimentation

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Matthew Thompson
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Location

Denver, Colorado, United States