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Matti Parviainen

Principal Consultant, co-founder at Columbia Road

Matti Parviainen is a seasoned professional in the field of user interface design, service design, and concept design. With over a decade of experience, Matti has made significant contributions to design and usability across various high-profile companies. He co-founded Columbia Road with former colleagues from Futurice, and the company has grown to employ 130 talented professionals, including over 20 dedicated designers who are passionate about enhancing client engagement and streamlining business processes.

Since September 2019, Matti has played an instrumental role in expanding Columbia Road's presence in Stockholm while continuing to maintain a strong connection with the Finnish market, where he currently resides in Turku. His strategic vision for growth, combined with a hands-on approach in working closely with clients and their customers, allows him to effectively bridge the gap between user needs and business goals.

Matti believes in a goal-driven, business-focused approach to design that prioritizes collaboration and co-creation. He is a strong advocate for mobile-first strategies, emphasizing the importance of user-centric design in the digital landscape. His portfolio showcases an impressive array of projects in which he has contributed as a principal consultant, ensuring that every design solution not only meets user expectations but also drives measurable business results.

Highlights

Aug 28 · linkedin

Some of our loyal and lovely Operating customers in Helsinki have felt jealous because Lauri and I have been posting so much about our adventures abroad. This Linkedin post is for them, you know who you are. I'm meeting customers face-to-face, discussing new features like reports summary, client view, and time tracking.

This week's tour around Kamppi, Espa and Sörnäinen has been an absolute pleasure. Video calls shall resume when the weather gets worse. Not today.

Aug 14 · linkedin

Massive energy boost from all the random encounters at our customer visits. Took a trip to Tampere yesterday, ran into old bandmates. Today at Mikonkatu for a f2f kickoff, high-fived half a dozen old university friends.

More than a handful of problems solved in real-time when people were 100% focused on the topic at hand. I feel that the Operating UX gets a lot better in and after these discussions.

Picture mildly related.

Related Questions

How did Matti Parviainen's experience at Futurice influence his leadership style at Columbia Road?
What strategies did Matti Parviainen implement to grow the Columbia Road office in Stockholm?
In what ways does Matti Parviainen ensure a mobile-first approach in his design practices?
How has Matti Parviainen’s educational background contributed to his achievements in user interface design?
What are some notable projects that Matti Parviainen has worked on throughout his career in digital customer experience?
Matti Parviainen
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Location

Helsinki, Southern Finland, Finland