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Mauro Gatti

Chief Creative Officer at JibJab

Overview of Mauro Gatti

For over 15 years, Mauro Gatti has been an influential force in the world of creative media, boasting an impressive portfolio that showcases his expertise in innovative design and interactive content. An Emmy Award winner for Outstanding Interactive Media, Mauro's journey is marked by his unwavering belief in the power of creativity and positive thinking. He is deeply committed to mentoring and empowering others in their creative pursuits, fostering an environment that nurtures talent and originality.

Professional Background

Mauro Gatti currently holds the position of Chief Creative Officer at JibJab, where he has been instrumental in enhancing the brand’s content library since joining in 2016. JibJab is renowned for its humorous and engaging content, and under Mauro's leadership, the company has reached millions of subscribers globally with innovative and viral projects. His role not only involves overseeing the creative direction but also pushing the boundaries of what digital content can achieve.

Before his impactful tenure at JibJab, Mauro was the Digital Creative Director for StoryBots, a unique educational entertainment platform designed for children. His remarkable work here earned him an Emmy Award, affirming his talent and dedication to creating valuable and enjoyable content for young audiences.

Mauro’s career began with entrepreneurial ventures. While living in Italy, he co-founded Mutado, a creative studio in Milan that swiftly became a prominent entity in the design and advertising sectors. In his capacity as CEO and Creative Director at Mutado, Mauro cultivated a passionate team of nearly 50 professionals, working with prestigious clients including MTV, Nike, Disney, and more. Under his leadership, the studio experienced significant growth, ultimately leading to its acquisition by the DeAgostini Group, a major European publishing company. Post-acquisition, Mauro was appointed as the Global Digital Creative Director, where he directed innovative digital initiatives across 14 countries, further cementing his reputation as a visionary leader in creative media.

In 2018, Mauro launched The Happy Broadcast, a forward-thinking project aimed at countering the prevalent culture of negativity with illustrated stories of positive news from around the globe. This initiative has resonated with audiences, garnering a dedicated following of over 600,000 on social media platforms, and reflects Mauro's ongoing commitment to fostering optimism through creativity.

Education and Achievements

Mauro Gatti's foundational education in the arts was nurtured at prestigious institutions such as the Liceo Scientifico Galileo Galilei and the Arte&Messaggio Scuola Del Castello Sforzesco. This academic background laid the groundwork for his career in design, enabling him to merge artistic skill with innovative thinking as he progressed through various creative roles.

Mauro’s portfolio of achievements is extensive, marked by numerous awards and recognitions, most notably his Emmy Award for Best Interactive Media during his time at StoryBots. His creative endeavors have consistently been celebrated for their humor and impact, allowing him to capture the attention of diverse audiences across the globe. Whether through interactive digital experiences or uplifting illustrated content, Mauro's work continues to connect and inspire.

Conclusion

As a dynamic figure in the creative industry, Mauro Gatti exemplifies what it means to harness creativity for positive change. With a robust career spanning various influential roles—from director and co-founder to his current position as chief creative officer—Mauro remains a steadfast advocate for innovative expressions of art and design. His entrepreneurial spirit, combined with his passion for mentorship, empowers a new generation of creatives to thrive in an ever-evolving digital landscape. Whether through his projects at JibJab, the success of Mutado, or his inspiring work with The Happy Broadcast, Mauro's legacy is one of creativity, joy, and empowerment.

Overview of Mauro Gatti

Professional Background

Education and Achievements

Highlights

Jun 27 · linkedin

📣 Exciting News! 📣 On September 19-20, I'll be speaking at Pictoplasma in NYC about one of my favorite personal projects, The Happy Broadcast: https://lnkd.in/eK9kWKVu

Over the years, I've dedicated myself to finding innovative ways to make positive stories engaging, fun to read, and easy to share.

We all know how constant exposure to negative news can impact our mental health, causing anxiety, stress, and overwhelm. The Happy Broadcast combats this by using vibrant, happy, and colorful illustrations to bring uplifting news stories to life. Seeing acts of kindness can inspire us to spread a little more kindness ourselves.

If you're curious about how this project started, its progress, and the incredible people I've met along the way (like my partner in crime Keith Bonnici), join me in NYC (or connect virtually) this September.

More info here: https://lnkd.in/eG9DBXQk

May 24 · linkedin

A little more than a year ago, I embarked on a mentorship journey with the goal of mentoring (for free) 100 knowledge-hungry folks through adplist.org. Today, I’m thrilled to share that I've reached that milestone: 100 sessions, 3000 mentorship minutes in total, and more than 20 countries mentored.

I strongly believe that design mentorship is essential because it fosters skill development and facilitates the transfer of valuable knowledge. Through the guidance of experienced mentors, mentees receive career advice, gain confidence, and expand their professional networks. Mentorship also provides mutual learning opportunities and inspiration, ultimately enhancing the quality and sustainability of the design profession.

I’m going to take a little break from mentorship to recharge, but I’m looking forward to my next goal of 200 sessions.

Related Questions

How did Mauro Gatti's experience with The Happy Broadcast influence his work at JibJab?
What strategies did Mauro Gatti implement to grow the creative studio Mutado into an influential entity in the industry?
How does Mauro Gatti approach the mentorship of young creatives in his role at JibJab?
In what ways has Mauro Gatti's education impacted his innovative approach to interactive media?
What key lessons has Mauro Gatti learned throughout his 15+ years in the creative industry?
How does Mauro Gatti integrate positive thinking into his creative projects and team management?
Mauro Gatti
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Location

Los Angeles, California, United States