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Maxime- Berthelot

Head of Growth @Walkie-Talkie I Reforge Alumni I Startup Advisor I Web3 & DeFi enthusiast

Maxime Berthelot is the Head of Product Growth at Walkie-talkie, a social audio app geared toward Gen-Z users.12 He works closely with the design and engineering teams to provide daily guidance on product feature utilization, cohorts analysis, and user engagement.1 Berthelot joined Walkie-talkie in September 2021 with the task of helping the company develop a data-first mindset and solve their primary issue of low user retention.2

Prior to his role at Walkie-talkie, Berthelot had experience as a product manager and Head of Growth.2 He has a strong background in applying analytics to drill down to individual user behavior and improve user journeys.2 At Walkie-talkie, Berthelot implemented Amplitude Analytics, which led to significant improvements in user retention and growth:

  1. The 30-day retention rate increased from under 8% to over 20%.2
  2. Daily active users quadrupled from 70,000 to over 300,000.2
  3. Monthly active users grew from 1 million to 4 million.2

Berthelot is known for his data-driven approach to product growth and his ability to uncover unexpected insights that lead to improved user experiences and retention rates.2

Related Questions

What are some of the key challenges Maxime Berthelot has faced at Walkie-talkie?
How did Maxime Berthelot's previous roles prepare him for his current position at Walkie-talkie?
What specific strategies has Maxime Berthelot implemented to improve user retention at Walkie-talkie?
How does Maxime Berthelot use analytics to drive product growth at Walkie-talkie?
What are some of the most surprising insights Maxime Berthelot has discovered about user behavior at Walkie-talkie?
Maxime- Berthelot
Maxime- Berthelot, photo 1
Maxime- Berthelot, photo 2
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Location

Greater Paris Metropolitan Region