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Megan Streeter

Megan Streeter is the Chief Marketing Officer (CMO) at Prose, a customizable haircare brand.12 She joined Prose in 2021 after a long career in the beauty industry, which included roles at major companies like L'Oréal, Estée Lauder, and DevaCurl.2

Career Highlights

  • Joined Prose as CMO in 20212
  • Previously worked at DevaCurl for 6.5 years, including 4 years as CMO2
  • Held positions at L'Oréal, Estée Lauder, and Avon2

Achievements at Prose

  • Helped Prose achieve $100 million in revenue within its first five years1
  • Led the company's expansion into personalized skin care in May 20233
  • Oversaw the launch of custom styling gels in August 20222
  • Contributed to Prose reaching profitability in 2023, with sales of about $135 million3

Marketing Approach

Streeter emphasizes:

  1. Personalization and customization in beauty products2
  2. Sustainability and using business as a force for good2
  3. Data-driven approach to product development and digital experiences2
  4. Influencer partnerships for authentic storytelling and brand growth2
  5. AI-powered technology combined with human expertise3

Streeter's leadership has been instrumental in Prose's growth and innovation in the personalized beauty space, with a focus on both hair care and skin care products.3

Highlights

May 8 · glossy.co
Prose CMO Megan Streeter: AI is at the core of who we are - Glossy
Prose CMO Megan Streeter: AI is at the core of who we are - Glossy
Nov 4 · youtube.com
Prose CMO Megan Streeter on How Customizable Haircare Helped ...
Prose CMO Megan Streeter on How Customizable Haircare Helped ...
CMO of the Week: Prose's Megan Streeter - Brand Innovators
CMO of the Week: Prose's Megan Streeter - Brand Innovators
Prose CMO Megan Streeter on How the Brand's Personalization ...

Related Questions

What inspired Megan Streeter to transition from traditional beauty brands to Prose?
How does Prose's mission to be a force for good influence Megan Streeter's marketing strategies?
What unique challenges has Megan Streeter faced while working at Prose?
How does Prose's approach to product customization differ from other haircare brands?
What role do influencers play in Prose's marketing strategy according to Megan Streeter?
Megan Streeter
Megan Streeter, photo 1
Megan Streeter, photo 2
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Location

Greater New York City Area