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Melanie Jongsma

The Lansing Journal

Melanie Jongsma is the Publisher and Founder of The Lansing Journal, an independent local news publication based in Lansing, Illinois.2 She grew up in Lansing and believes that The Lansing Journal plays a crucial role in building community through information sharing.3

As the Publisher, Jongsma has been actively involved in growing the journal's readership and revenue. In late 2023, she launched a matching campaign aimed at reaching 350 monthly supporters, which represents about 10 percent of their readership.4 This initiative resulted in a 20% increase in recurring reader revenue for The Lansing Journal.6

Jongsma is passionate about the importance of local news. She has been known to create content that showcases the value of community journalism, including a video tour of small-town Lansing that emphasizes the significance of local news coverage.5

In addition to her role at The Lansing Journal, Melanie Jongsma offers her skills as a writer, editor, and publications layout specialist to companies and nonprofits seeking to effectively reach their audiences.1 Her LinkedIn profile username is indeed melaniejongsma, as mentioned in the query.

Highlights

Aug 17 · linkedin

I've been fascinated recently by the intersection of media involved in covering the craziness that is happening in my community, Thornton Township. The Lansing Journal has been attending Thornton Township Board meetings for the past two years — we documented the appointment of Tiffany Henyard to the role of Supervisor, not knowing the level of drama she would bring to the position. YouTube "journalists" began showing up as well, and they brought large audiences and in some cases sensationalism that attracted attention to the problem. Partly as a result of their exposure, Chicago broadcast media began showing up in Thornton Township as well, and they added investigative resources and reach. Both YouTube and broadcast add something that The Lansing Journal doesn't have, and when I see these media representatives at our meetings, I typically thank them for their coverage. This week WGN, ABC, NBC, and YouTube were with me at a Special Meeting of the Thornton Township Board. Some were livestreaming the meeting. Some were broadcasting updates the same night or the next morning. I wasn't able to do that. I took my video footage home and began the tedious process of adding notations to it, outlining all of the motions, seconds, discussions, and votes in order to provide some context for viewers in our community and beyond. In doing so, I realized one of the motions on the agenda had never been voted on, and I noted that in the video and in my article about it. Is it important? That's hard to say with anything related to Tiffany Henyard. But it's documented. By the local newspaper. I appreciate the reporting that larger, better-resourced media are bringing to this problem in my community. But I also like knowing that I'm bringing value as well.

Aug 9 · linkedin

Lansing celebrates National Night Out every year, along with communities across the country. When you're in a small town, reporting on traditions and events that repeat year after year, it can be difficult to find something new to say. I try to remember that even though something is not "news" to me, it is to many of my readers, and that's what should shape my reporting. This year, I chose to tell the story with video. That was fun for me, and I think it will be informative for our audience too:

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Melanie Jongsma
Melanie Jongsma, photo 1
Melanie Jongsma, photo 2
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Location

Lansing, Illinois, United States