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Melissa Burke

Group Director at OMD

Melissa Burke is the Senior Director of Audio Investment at OMD.1 She is involved in innovative audio advertising strategies, particularly in podcast advertising and audience-based buying. Burke collaborates with platforms like Spotify to test new features such as contextual targeting and sensitive topics, aiming to keep OMD's clients at the forefront of audio advertising advancements.1

Professional Background

  • Current Role: Senior Director of Audio Investment at OMD
  • Focus Areas: Podcast advertising, audience-based buying, audio innovation
  • Collaborations: Works with platforms like Spotify on new advertising features
  • Objective: Ensures OMD clients benefit from the latest innovations in audio advertising

Burke's role involves prioritizing client interests in the rapidly evolving audio advertising landscape, particularly as platforms like Spotify continue to innovate in podcast advertising and audience targeting.1

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Melissa Burke
Melissa Burke, photo 1
Melissa Burke, photo 2
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Location

Greater New York City Area