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Melissa Orozco // Social Impact PR

Founder + Social Impact Strategist

Melissa Orozco is an accomplished social entrepreneur known for her innovative PR and communications solutions aimed at tackling social and environmental issues.

In 2011, Melissa founded Yulu Public Relations, an internationally recognized B Corp certified communications firm dedicated to promoting social innovation through impactful campaigns and strategies.

Under Melissa's leadership, Yulu has successfully worked with renowned organizations like Carbon Engineering, Greyston Foundation, and the Clinton Global Initiative, among others, driving the Impact Relations movement.

Melissa is a sought-after speaker on topics related to Impact Relations, social impact communication planning, brand purpose strategy development, and implementation of social purpose strategies.

Her impressive career includes accolades such as being named in Marketing Magazine's 30 Under 30, serving as the Chair of Communications for the Urban Land Institute, and receiving prestigious awards like the International Stevie® Award and PR Daily's ACE Awards for her outstanding PR campaigns.

Melissa's educational background includes studying Media Studies & English Lit at Hunter College and Communications and Journalism at The University of New Mexico.

Her previous roles reflect her diverse experience, from being the CEO + Chief Impact Strategist at Yulu PR to working in various capacities at organizations like Peak Communicators Ltd., Quinn PR, and Allyance.

She has also interned at Bungalow 8, worked as a Location Photographer & Sales at Kim Jew Photography INC, and held roles at Pulp Group PR & Marketing.

Melissa's expertise lies in driving positive social and environmental impacts through strategic communications planning and consultancy, making her a prominent figure in the field of impactful PR.

Melissa Orozco // Social Impact PR
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Location

Greater Vancouver Metropolitan Area