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Meryl Johnston

Co-Founder at Crossbeam App

Head over to my new profile @meryl_johnston

Highlights

Aug 20 · linkedin

Is it better to grow your firm's revenue through acquisitions or marketing?

When Jason Andrew stopped by The Lifestyle Accountant Show, we chatted about one of my favourite topics:

𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐚𝐜𝐜𝐨𝐮𝐧𝐭𝐢𝐧𝐠 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲

We covered:

👉 Arbor Group's strategy for partnering with accounting firms.

👉 The benefits of selling a 40-60% stake in your bookkeeping or accounting firm.

👉 Financing methods for these deals.

👉 Insights into how Arbor Group's VC fund aligns with their strategy.

👉 Brett Kelly's unique approach to structuring accounting firm acquisitions.

👉 The age-old debate: Is it better to boost your firm's revenue through acquisition or sales and marketing?

Listen to this episode, S2 Ep7 Jason Andrew: Acquisition Opportunities on your favourite podcast platform 🎧

If you own a firm and are exploring merger or exit opportunities reach out to Nick Hazel from Air Accounting.

I had a wonderful experience working through the process of Bean Ninjas becoming a 'strategic partner' with Air.

💡 What do you think? Should firms focus on marketing or acquisitions to grow?

Aug 18 · linkedin

Join me for a conversation about Direct Hiring in the Philippines.

Building a team of 20+ in the Philippines has been instrumental in scaling Bean Ninjas.

We've hired in different countries, tried different offshoring providers, and ultimately landed on hiring direct as our preferred option for hiring in the Philippines.

In this webinar, we'll provide you with the knowledge to choose the right path for your firm when it comes to offshoring.

We'll cover: 👉 regulation and compliance 👉 IT equipment and cyber security 👉 salaries for different roles in the Philippines 👉 what an Employer of Record (EoR) provider does 👉 building a high-performing team

The workshop is running this Friday at 11am AEST.

Meryl Johnston
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Experience

Co-Founder at Crossbeam App
Advisor at Bean Ninjas

Education

Bachelor Of Commerce In Economics, Management, Accounting, Monash University
Management, Ethics, Financial Accounting, Institute Of Chartered Accountants

Location

Queensland, Australia