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Mia Alicata

Strategic Insights & Ad Effectiveness at BuzzFeed, Event & Wedding Planner at Merry By Mia

Mia Alicata is a professional working in Strategic Insights & Ad Effectiveness at BuzzFeed.1 Her responsibilities include managing brand lift studies, sentiment analysis, and in-person event studies using tools like AnyRoad, Prodege, and Canvas for BuzzFeed, HuffPost, and Complex.1

In addition to her role at BuzzFeed, Mia is also involved in event and wedding planning through her business, Merry by Mia.23 She has expressed satisfaction with her day-of coordination business model for weddings.5

Mia's career history includes positions at other notable organizations such as Poppin and Out Film CT. She has been with BuzzFeed since at least 2021, when she shared excitement about the company's merger with 890 5th Avenue Partners and its acquisition of Complex Networks.4

Mia is also an alumna of Manhattanville University3, demonstrating her educational background. Her diverse professional experience spans marketing insights, analytics, and event planning, showcasing a multifaceted skill set in the media and entertainment industry.

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Mia Alicata
Mia Alicata, photo 1
Mia Alicata, photo 2
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Location

New York, New York, United States