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Mia Lehmkuhl Libby

SVP, Enterprise at The Wall Street Journal

Mia Libby is the Senior Vice President of Enterprise at The Wall Street Journal (WSJ), where she leads an advertising solutions team focused on providing strategic advertising options to clients. She has been in this role since November 2022, bringing extensive experience from previous positions, including roles at Gawker Media and other media organizations.13

In her current position, Libby emphasizes the importance of nuanced approaches to brand safety in advertising. She argues against overly conservative strategies that limit advertisers' reach and engagement, advocating for a more balanced view that allows brands to run ads adjacent to quality journalism without fear of negative repercussions.1

Libby is also noted for her active engagement in discussions around media ethics and brand safety, highlighting the need for brands to feel secure in associating with reputable news sources like WSJ.2 Her professional background and insights into the advertising landscape make her a significant figure in the media industry.

Highlights

Aug 1 · linkedin

Today is a momentous day for Evan, his family and everyone who worked tirelessly for his release. #istandwithevan

Jan 3 · linkedin

Yesterday, I had the distinct pleasure of joining one of the most storied media brands in history, The Wall Street Journal as the SVP, Enterprise. The Enterprise team is a newly created sector that will encompass Technology, Media, Telecommunications and B2B offering best in class marketing solutions to the world's largest brands. I am so excited to join this brilliant team and work with Josh Stinchcomb once again. Happy New Year, everyone!

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Mia Lehmkuhl Libby
Mia Lehmkuhl Libby, photo 1
Mia Lehmkuhl Libby, photo 2
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Location

New York, New York, United States