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Michael Arbisi
Distribution Channel Manager
Michael Arbisi is a seasoned Distribution Channel Manager at Trend Micro, a global security software company. Based in St. Petersburg, Florida, he has over 20 years of extensive experience in sales and marketing within the technology sector, particularly in managing distribution channels across the US, Canada, Latin America, and the Caribbean.
Professional Background
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Current Role: At Trend Micro since October 2007, Arbisi is responsible for the sales and marketing development of commercial and federal distribution channels, as well as reseller and VAR channels. He oversees revenues exceeding $60 million annually and is involved in various strategic initiatives including budget management, marketing plan execution, and channel incentive development.1
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Previous Experience: Before joining Trend Micro, Arbisi served as Vice President of Channel Sales & Marketing for Plextor Corporation for 12 years, where he managed significant revenue streams and was responsible for profit and loss across multiple distribution channels.1
Education
Arbisi holds a Bachelor of Science degree in Industrial Marketing from the University of South Florida.1
Achievements
He has received several awards recognizing his contributions to the industry, including:
- TechSelect Vendor Partner Growth Award (2015)
- Cloud Vendor of the Year (2013)
- Most Engaged Rep of the Year (2012) from Tech Data.1
Arbisi's expertise includes business planning, channel architecture, market segmentation, and competitive analysis, making him a key player in driving revenue growth and developing loyal partnerships within the technology landscape.1
Highlights
Prove your threat-hunting skills in this hands-on, Trend Micro Vision One challenge at Black Hat. Navigate our cybersecurity platform to answer multiple-choice questions. Aside from major bragging rights, the top scorer wins a cool drone, and all players get an awesome tote bag.
Join us at #BHUSA: https://bit.ly/3Ly6PWD
A vulnerability in Windows Defender is actively being exploited by the threat group, Water Hydra. CVE-2024-21412 is an active zero-day vulnerability that was disclosed by Trend Micro ZDI to Microsoft, and published for the first time today. Trend customers are protected and organizations should take immediate action in response to the ongoing active exploitation of this vulnerability by cybercriminals. More info: https://bit.ly/3SXRsLK
