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Michael Lagoni
CEO at Stackline
Michael Lagoni is the founder and CEO of Stackline, a retail technology company based in Seattle, Washington.17 He founded Stackline in 2014 with just $300 in a one-room apartment.1 Under his leadership, Stackline has grown to become a significant player in the e-commerce industry, providing commerce tools and intelligence for thousands of consumer brands, retailers, and professional service firms.13
Lagoni's professional background includes:
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Education: He holds a Bachelor of Arts in Finance from Baldwin-Wallace College, and an MBA in Management from Harvard Business School.7
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Previous experience: Before founding Stackline, Lagoni held data analytics roles at Amazon and The Boston Consulting Group, where he helped consumer brands turn insights into commercial excellence.4
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Entrepreneurial success: Lagoni grew Stackline to tens of millions in ARR (Annual Recurring Revenue) with $0 initial funding, showcasing his business acumen.6
As CEO, Lagoni has led Stackline through significant growth and expansion:
- The company has raised $180 million in total funding, including a $130 million round from TA Associates.15
- Stackline now employs over 250 professionals and serves 7,000 global brands.23
- Under his leadership, Stackline has expanded its products and services to multiple countries and opened offices in various locations, including Minneapolis, New York, London, Salt Lake City, and Argentina.1
Lagoni is known for his vision of creating an "intelligence platform for retail," which he shared with his early team members in 2014.1 He continues to drive innovation in the e-commerce space, recently unveiling Stackline's Multi-retailer CRM to help brands grow deeper connections with shoppers across retailers and channels.3


