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Michael Lykhinin

Experienced Digital & Marketing Technology Executive - IT Digital Transformation - Digital Product Delivery & Management

Michael Lykhinin is an accomplished digital and marketing technology executive with a wealth of experience and a passion for IT digital transformation and technology strategy.

With a strong background in B2B/B2C digital product architecture, delivery, and management, Michael possesses a broad expertise in areas such as web/application development, content and experience management, mobile apps, marketing technology, analytics, personalization, CRM, and marketing automation.

His proficiency extends to digital asset management, data management, enterprise architecture, technology strategy, technology footprint optimization, and business process re-engineering.

With over 12 years of team leadership and 18 years of innovation in various sectors including education, health care, telecom, financial, energy, automotive, hi-tech, and IT consulting, Michael has a proven track record of success.

Michael Lykhinin's educational background includes studies at prestigious institutions such as Cornell University, Texas Tech University, and the University of Central Florida, where he pursued degrees in communication, business administration, and management.

Throughout his career, Michael has held key positions at renowned organizations like UCLA, Charter Communications, Wipro, Concordia College–New York, Perficient, Barclays, Edison International, Ogi, Inc., and the University of Central Florida.

His roles have ranged from Director of Web and Marketing Technology to Consultant and Vice President of Digital and Content Management Architecture, showcasing his diverse skill set and adaptability.

Michael has also served as an Adjunct Professor at various institutions, sharing his knowledge and expertise with future professionals in the field.

His experience encompasses managing technology and teams in both enterprise and agency environments, leading IT services management, and overseeing product/solutions delivery for key business functions such as marketing, ecommerce, customer service, communications, HR, and operations.

A versatile professional with a proven ability to drive digital transformation and optimize technology strategies, Michael Lykhinin continues to make significant contributions to the industry through his innovative approach and insightful leadership.

Michael Lykhinin
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Location

Los Angeles, California