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Michael Osborne

Chief Revenue Officer at Bazaarvoice

Highlights

Aug 1 · linkedin

What’s the worst piece of advice I’ve ever received?

Such a basic question often inspires similarly mundane or generic responses, but reflecting on this recently made me think about an incident from my past that, had I approached it differently, would have completely altered my career for the worse. Here’s what happened:

Only 23 or 24 years old, I was a hot-shot account executive and was just promoted to lead an entire CS team. I had never managed anyone before, let alone a full team of people, and I was in way over my head.

Someone told me that since I was promoted internally, I needed to be a hardball, that I needed to slam my fist down so that people would know that I was the boss.

Not knowing any better, I went along with it. I was a major jerk to my team. If you want to be that rock star AE that people don’t really like, you can do that. If you’re closing deals, you can get away with it. But I foolishly thought this would carry over into management.

Just two weeks later, my team organized a happy hour that I thought was to celebrate my strong stewardship of the team. The complete opposite happened.

My colleagues, very bluntly, let me know that I was approaching my new role entirely the wrong way. It completely blindsided me, and I remember going home that night thinking that I had really screwed up.

From that moment, I did a complete 180. I immediately started talking directly with my team members, learning as much from them as I could. I was scared that I was going to be let go if I didn’t reverse course quickly.

Humility was not a characteristic I had at the time, but I quickly learned to develop it. This turnaround directly led to my next career step, so if you think these things don’t matter, they do. I would not be where I am today if I had stuck with being that hardball and maintained a stiff and unapproachable style to leadership.

If I could have told myself one thing back when I was given that terrible advice, I would say to get five more opinions. I made the mistake of listening to one person’s thoughts on how to lead, and it could not have been further from the right thing to do.

Effective leadership requires balancing authority with approachability. That fateful happy hour 21 years ago has stuck with me ever since, and it’s a huge credit to how I manage teams today.

So, while asking someone about the worst piece of advice they’ve ever received may be a basic question, it’s hard to think of a more impactful one myself, and I think there’s important lessons we can all gather from questions like it.

Jul 24 · linkedin

Time is money, right?

When I think about this Ben Franklin adage, I’m reminded about my early career.

The fear of missing out dominated my attendance at meetings, and I think this is still the case for many people today. Learning to let this fear go, however, set me free and allowed me to take control of my time in ways that I still utilize now.

To anyone who feels you need to be present at every meeting, I promise it’s not as important as you think. You’re not going to miss all the important details, and it’s certainly not going to ruin your career or set you back.

There’s no such thing as an exciting meeting unless something major is being announced. (If this is the case, I’ll schedule an all-hands with my teams.)

This might sound easy to say coming from someone in a leadership position, but learning to let go of meeting FOMO truly impacted my career and set me on the right path towards effective time management.

As a CEO, the meetings I host need to be valuable to both myself and my team. If I host a meeting that’s not productive or valuable, that’s my responsibility. I own up to it by cancelling similar meetings going forward, and I encourage my teams to do the same.

Taking back the time we spend in meetings can be so valuable, it’s often my first piece of advice I give when people ask me about how I manage my time.

I have plenty of other tips and tricks that also come to mind, just don’t ask to look at my calendar. That’s a story for another time…

Former Bazaarvoice exec Michael Osborne to open Austin office for ... - The Business Journals
Former Bazaarvoice exec Michael Osborne to open Austin office for ... - The Business Journals

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Michael Osborne
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Experience

Chief Revenue Officer at Bazaarvoice

Education

Phillips Exeter Academy
Philips Exeter Academy
Bachelor Of Science In Computer Engineering, Carnegie Mellon University

Location

Austin, Texas, United States