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Michael Pratt

Panamplify helps ad agencies and brands make sense of all their marketing data via custom reporting. I created Digital Fight Club because I find conference panels boring.

Michael Pratt is the founder and host of Digital Fight Club, a unique event format that replaces traditional conference panels with engaging debates on digital topics. He is also the CEO of Panamplify, a company that provides comprehensive client reporting solutions for marketing agencies, helping them integrate and make sense of their marketing data across various channels.12

Background and Experience

  • Education: Michael Pratt graduated from the United States Military Academy with a BSME and later earned an MBA from Duke University's Fuqua School of Business.2
  • Career: Before founding Panamplify and Digital Fight Club, Pratt worked as an equity trader at Goldman Sachs for ten years and served as a captain in the US Army for five years.2
  • Other Roles: He has held various leadership positions, including being the president and founder of Digital Dallas and serving on the board of directors for catalyst s+f.2

Digital Fight Club

Michael Pratt created Digital Fight Club as an alternative to traditional conference panels, which he found boring. The event features debates on pre-selected digital topics, with participants engaging in timed arguments and rebuttals, followed by audience voting to determine the winner.134

Personal Interests

Outside of his professional life, Michael Pratt enjoys cycling and wine.2 His style is described as classic and effortless, inspired by icons like George Clooney.5

Highlights

Jun 20 · linkedin

What do you do if Chat GPT has run amok in your marketing department? Well, you find out in Fight #3 @ Digital Fight Club: Cyber next Thursday night.

Securing AI in an Organization

Tera Davis CEO, Cyber One vs Franz Fiorim Field CTO, Trend Micro

Aren't you sad you're not going?

Jun 19 · linkedin

There's Coach and there's First Class. Digital Fight Club rolls First Class.

CC Paige Romoser Atorina Zomaya Maggie Danhakl

Related Questions

What inspired Michael Pratt to start Digital Fight Club?
How does Michael Pratt balance his roles at Panamplify and Digital Fight Club?
What are some memorable moments from Digital Fight Club events?
How does the voting process work in Digital Fight Club?
What makes Digital Fight Club different from traditional conferences?
Michael Pratt
Michael Pratt, photo 1
Michael Pratt, photo 2
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Location

Dallas, Texas, United States