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Michele Setiawan
UX Design Lead at Moka POS
Professional Background
Michele Setiawan is a talented graphic designer hailing from Jakarta, Indonesia, with a remarkable trajectory in the fields of graphic design and user experience (UX) design. With years of devoted experience across various prestigious organizations, Michele has cultivated an extensive portfolio that captures both creativity and function. Currently, she holds the position of User Experience Lead at Moka, where she applies her expertise to enhance user interaction and engagement within digital platforms. Prior to this, Michele exhibited her talents as a User Experience Designer at Gojek, one of Indonesia's most well-known technology companies, where she contributed to developing user-centered designs that improve the overall user experience.
Having spent substantial time at Tokopedia, Michele's journey began as a Graphic Designer and evolved through various roles such as UI Designer, Senior User Interface Designer, and Principal UX Designer. This progressive career path has provided her with a crucial understanding of the intricate relationship between design and user satisfaction. Her work at Tokopedia not only honed her design skills but also established her as a respected figure in the user experience design community.
Early in her career, Michele contributed her skills to Mirum Agency as a Graphic Designer, where she gained practical knowledge and experience in graphic design fundamentals. Additionally, she played an essential role as an Assistant Lecturer at her alma mater, Universitas Pelita Harapan, guiding future designers while continuing to enhance her own knowledge in the field. Her passion for education demonstrates a commitment to sharing her experiences and insights with budding designers.
Michele began her career journey as an Internship Graphic Designer at PT. Online Biz Indonesia, followed by a foray into freelancing with Lee Design & Associates. Both positions allowed her to explore different facets of design and cultivate her unique style while building a network of professional relationships within the industry.
Education and Achievements
Michele's educational background solidified her foundation in design. She earned her degree in Sarjana Seni, specializing in Desain Komunikasi Visual from Universitas Pelita Harapan (UPH), a prestigious institution in Indonesia known for fostering creativity and innovation in the arts. Her studies have provided her with a robust theoretical and practical framework in visual communication, significantly shaping her approach to design.
Before attending UPH, Michele embarked on her junior and senior high school education at SMAK 5 BPK Penabur and SMPK 4 BPK Penabur, respectively. This solid educational background has equipped her with the skills needed to succeed in her design endeavors.
Achievements
Throughout her career, Michele has made significant contributions to various organizations, particularly in enhancing the user experience through her design initiatives. Her ability to blend creativity with usability has earned her recognition from peers and industry professionals alike. With each role, Michele continues to refine her craft and evolve as a designer, embracing new technologies and methodologies to push the boundaries of her work.
Michele's dedication to continuous learning is a hallmark of her career. She actively seeks opportunities to further develop her design skills, experiment with new concepts, and ideate fresh approaches to problem-solving. Her enthusiasm for design is infectious, inspiring those around her and contributing to collaborative success within professional teams. Michele looks forward to connecting with fellow designers and professionals, sharing her work, and contributing to the design community.
Michele embraces an optimistic and friendly approach towards professional growth, making her not only a talented designer but also a wonderful collaborator in the design community.
