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Michelle Massa

Flexible Strategic Marketing Resource for Funded Startups, Social Impact/B Corps, Executive Education providers, and Top-Shelf Agencies.

Michelle Massa is a seasoned marketing professional with over 20 years of experience in marketing, sales, market research, and copywriting.

Her passion lies in authentic brand-building, product launches, and achieving data-driven results. Michelle is open to long-term contracts and freelance opportunities, offering strategic marketing expertise to startups, high-growth businesses, and agencies.

She has specialized knowledge in various vertical markets including executive education/edtech, SaaS, tech, healthcare, manufacturing, and financial services.

Michelle holds a Master's Degree in Global Marketing from KU Leuven and a Certificate of Completion in Marketing/Marketing Management from Tuck Executive Education at Dartmouth. She also completed a Bachelor's Degree in Economics with a minor in English from Stonehill College.

Additionally, she has studied European Economics, Theater, and Journalism during a semester abroad at Regent's University London.

Michelle's professional background includes roles such as Consultant/Contract Marketing Services at Vital Assets Marketing, LLC; Marketing Director at Bluehouse Group; Consulting/Marketing & Development at Tuck Executive Education at Dartmouth; Co-Founder/Marketing at SellTheHorse.com; Director of Marketing and Sales, North America at Stephenson Group LTD. (UK); Senior Research Analyst at Brodeur Worldwide; Marketing Communications Specialist at SupplierMarket.com (later acquired by Ariba Software 2000); Economist/Contributing Writer at Cahners Publishing; and Marketing Coordinator - Academic Texts at Pearson (formerly Addison Wesley Longman Publishing).

Michelle Massa
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Location

Greater Burlington Area