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Michelle Panzer

Business and Brand Development Leader

Michelle Panzer is a highly experienced Brand Development and Marketing executive with a strong background in technology, entertainment, and digital media.

With 20 years of leadership experience in fast-growth and established companies, Michelle is dedicated to achieving alignment, action, and results in promoting and growing brands and businesses.

Her deep knowledge spans various marketing domains, including brand, content, product, creative, experiential, digital, channel, and enterprise marketing, enabling her to develop comprehensive strategies that drive revenue, excitement, and customer loyalty.

Michelle's expertise lies in marketing, brand development, enterprise marketing, sales enablement, new media, video production, consumer insights, digital marketing, and more.

Having a background in Theatre and English Literature from New York University, Michelle's career has included key roles such as Vice President at Yahoo, Chief Marketing Officer at Hearst Magazines, Head of Digital Publishing at Say Media, and various positions in brand marketing and promotions at esteemed companies like Condé Nast and Fine Line Features.

Her leadership skills have been instrumental in establishing positive environments that retain and motivate top performers, while her unique ability to bridge different business aspects makes her a valuable asset in driving brand growth and audience engagement.

Michelle Panzer is also skilled in public speaking, content development, branded entertainment, advertising sales operations, SEO, mobile marketing, and media training, among other areas.

Her career highlights include overseeing publisher relations, strategic marketing, brand positioning, and integrated marketing solutions to enhance brand visibility and drive digital growth.

Highlights

Jan 21 · Digiday
How Hearst is building an ‘experiences’ business - Digiday
Jan 21 · Digiday
How Hearst is building an 'experiences' business - Digiday
How Hearst is building an 'experiences' business - Digiday
Michelle Panzer
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Location

Brooklyn, New York, United States