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Michelle Razavi

Founder & CEO at Elavi | Speaker | Inc.'s Female Founders 250 List 2024 | Stacy's Rise Project Winner 2023

Michelle Razavi, Founder & CEO of Elavi

Michelle Razavi is the Founder and CEO of Elavi, a next-gen food company delivering low sugar, gut-friendly snacks developed by fitness trainers.1 She started Elavi in 2020 after working at Sephora and teaching fitness classes at Equinox in San Francisco.12

Key Facts About Michelle Razavi

  • Founder and CEO of Elavi, a healthy snack company offering gut-friendly protein bars, nut butters, and dessert spreads13
  • Former group fitness instructor and accelerator finalist at Equinox in San Francisco1
  • Yoga instructor at Alo Yoga1
  • Creative Project Manager on the Innovation Team at Sephora1
  • Grew up in Los Angeles and returned there after living in San Francisco2
  • Bootstrapped Elavi with her best friend and fellow fitness trainer Nikki Elliott3
  • Elavi is now available in over 300 locations including Equinox, Life Time Fitness, Google, Lululemon, Central Market, and Amazon3

Michelle started Elavi in her kitchen to create high-performance collagen protein bars to fuel her long days juggling corporate work at Sephora and teaching fitness.3 She struggled to find protein snacks that were also gut-friendly, so she and Nikki started the company to solve their own needs.3

Despite facing challenges like the pandemic, trademark lawsuits, supply chain delays, and a zero marketing budget in their first year, Michelle's relentless passion to bring transparency and integrity to the packaged food industry drove Elavi's growth.3 She is on a mission to empower women through better representation in the food industry.3

Highlights

Oct 31 · herfirst100k.com
123. What You Really Need to Know as a Woman Business Owner ...
123. What You Really Need to Know as a Woman Business Owner ...

Related Questions

What inspired Michelle Razavi to start Elavi?
How did Michelle Razavi's experience at Equinox influence her career path?
What are some of the key challenges Michelle Razavi faced when launching Elavi?
How does Elavi's product differ from other low-sugar snacks on the market?
What role did Michelle Razavi's background in yoga and fitness play in her entrepreneurial journey?
Michelle Razavi
Michelle Razavi, photo 1
Michelle Razavi, photo 2
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Location

Los Angeles, California, United States