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Michelle Taves

Group GM of Porch Marketing; GM/ CEO of V12, A Porch Company / Product Expert / Data Innovator / Media Campaign & Performance Specialist

Michelle Taves is a key figure at V12, a Porch Company, a pioneer in Data-as-a-Service (DaaS) and Right Time Marketing.

With a focus on delivering innovative products, cutting-edge technologies, and insightful analytics, V12 ensures optimal connections through various channels at the right time.

Her expertise lies in blending extensive 1st party identification knowledge with a range of 3rd party audience assets, such as V12 Signals, V12 Auto, V12 Digital, V12 Email, MoverTech, V12 Consumer, and V12 Telematch, for precise audience targeting.

Through robust analytics, Michelle enables clients to access real-time insights, facilitating the identification of the ideal individuals for well-timed engagements across diverse media avenues like email, social, display, direct mail, and video.

Michelle Taves studied at Aurora University, achieving a BA in Business Associates with a minor in Marketing and maintaining a stellar 4.0 GPA.

Her professional journey includes significant roles such as Group General Manager at Porch Marketing Division and CEO of V12 at V12, a Porch Company.

Michelle has also served as the General Manager, Chief Product Officer, Executive Vice President of Operations, Senior Vice President of Product and Data Strategy, and Vice President of Data Solutions at V12, a Porch Company.

Her past experiences extend to roles like Director of Data Solutions at The Allant Group and Account Leader at Acxiom.

For those seeking more details, further information can be found on the website www.v12data.com.

Michelle Taves
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Location

Wesley Chapel, Florida, United States