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Mihai Caluseriu

Creative Director

Mihai Caluseriu is an accomplished Art Director with extensive experience in motion and interactive design, known for solving complex creative briefs and excelling as a CX architect and creative leader.

With a career spanning over 16 years in digital marketing, Mihai has worked with renowned brands like Microsoft, Unicef, Oriflame, Coca-Cola, and Vodafone, managing creative briefs since 2004.

His expertise extends to online advertising, interactive design, and information architecture, resulting in award-winning projects and global recognition.

Currently serving as the Creative Director at Conversion, Mihai has led digital transformation campaigns for major financial institutions, medical systems, warranty services, and enhanced customer experiences on prominent e-commerce platforms.

Passionate about art direction, Mihai is deeply involved in storyboarding, motion design, visual craft, and UI design, utilizing modern tools and platforms to elevate his work collaboratively.

Beyond his professional roles, Mihai engages in speaking engagements and mentorship, having spoken at events like Digital Marketing Forum and served as a juror for IAA Mix Awards. He has also mentored students at the Alternative School of Advertising and shared insights at various seminars and workshops.

In his personal pursuits, Mihai delves into directing shorts and music videos, exploring the boundaries of visuals, enjoying music through tube amps, and reveling in custom Ducati Monster rides.

Educationally, Mihai studied at the Faculty of Cinema at the University for Theatre and Cinema, and the Faculty of Energetics at POLITEHNICA University of Bucharest. Professionally, he has held roles such as Creative Director at Conversion Marketing, Senior Digital Art Director at MullenLowe Profero, Digital Art Director at Antena 1, and Senior Digital Art Director at MRM Worldwide.

Mihai Caluseriu
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Location

Romania