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Mike Burnstein
Co-Founder at Janji
Mike Burnstein is the Co-Founder and President of Janji, a running apparel brand based in Boston, Massachusetts. He co-founded the company in 2012 alongside Dave Spandorfer, both of whom are alumni of Washington University in St. Louis. Janji is notable for its commitment to social responsibility, particularly its mission to expand access to clean drinking water globally. The brand donates 2% of its proceeds to various water partner organizations in countries such as Kenya, Peru, and Nepal, among others.245
Education and Background
Mike Burnstein graduated from Washington University in St. Louis, where he studied Urban Studies, Entrepreneurship, Economics, Sociology, and Political Science from 2009 to 2012. His experiences as a student-athlete on the university's cross country team played a significant role in shaping his entrepreneurial journey and the inception of Janji.14
Janji's Mission and Impact
Janji was founded with the vision of creating a running apparel brand that not only caters to athletes but also contributes positively to global issues. The idea originated during a bus ride to a track meet when Burnstein and Spandorfer realized the connection between running and the need for clean water. Since its inception, Janji has focused on producing environmentally sustainable products and has committed to responsible manufacturing practices.245
Achievements
Under Burnstein's leadership, Janji has gained recognition for its innovative approach to combining sportswear with philanthropy. The company aims to raise over $1 million for clean water initiatives by the end of this year.4 Additionally, Janji has established partnerships with other brands in the industry, enhancing its reach and impact while maintaining its independent operations.23
In summary, Mike Burnstein is not only an accomplished entrepreneur but also a passionate advocate for social change through sports. His work with Janji exemplifies how business can be leveraged as a force for good while promoting an active lifestyle.



