Sign In

Mike Jansen

Sync Licensing, Publishing, Brand Partnerships

Mike Jansen is the owner of The Greater Goods Co., a boutique sync and publishing agency based in Los Angeles, California.1 He has been running the company since 2010, focusing on sync licensing, bespoke composition, publishing, and brand partnerships.1

With over 15 years of experience in the music industry, Jansen has worked with a wide range of clients, including major networks, studios, brands, and video game companies.1 Some key placements include work for Apple, Euphoria, Spiderverse, Captain America, FIFA/FC, and Fortnite.1

The Greater Goods Co. represents a carefully curated roster of artists, which has included notable names such as A-Trak, Allah-Las, Black Angels, and Cautious Clay.12 The company has secured placements in various TV shows, films, and advertising campaigns for brands like Apple, Nike, Google, Volkswagen, Sprite, and Budweiser.3

Before founding The Greater Goods Co., Jansen held positions in other areas of the music and marketing industries. He was the Director of North American Operations at GreenGraffiti from 2009 to 2011 and ran a booking agency called SoundMind from 2006 to 2009, where he booked international DJs for tours across Asia.1

Jansen's career path also includes experience in product seeding at Matchstick, Canada's first word-of-mouth marketing company, and an internship in strategic planning at JWT.1 He studied Creative Advertising at Centennial College and is proficient in Chinese and Dutch.1

Highlights

Sep 1 · syncsummit.com
Mike Jansen, Greater Goods Co | SyncSummit
Mike Jansen - 2019 GMS 'Music In Media' Conference - Sched
Mike Jansen - 2019 GMS 'Music In Media' Conference - Sched

Related Questions

What inspired Mike Jansen to start The Greater Goods Co?
How has The Greater Goods Co. evolved over the past 15 years?
What are some notable projects Mike Jansen has worked on at The Greater Goods Co?
How does Mike Jansen identify and collaborate with independent artists?
What are the key challenges Mike Jansen has faced in the music industry?
Mike Jansen
Mike Jansen, photo 1
Mike Jansen, photo 2
Add to my network

Location

United States