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Mike O'Sullivan

co-founder, sincera

Mike O'Sullivan is a seasoned technology professional with over 8 years of experience in various aspects of online advertising, specializing in sales, product development, and consulting. He is currently focused on technical consulting, overseeing large-scale global projects aimed at fostering the growth and expansion of major agencies and publishers through innovative ad technologies, processes, and market strategies. Mike's expertise lies in cross-platform integrations, programmatic media, real-time bidding, online ad sales, organizational design, and product management. He holds a Hons BA in History from Western University and has also studied at Northwestern University's Kellogg School of Management. Mike has held key positions at renowned organizations such as Sincera Inc, Index Exchange, Criteo, AppNexus, and Microsoft, where he has contributed significantly to product development, strategy, client services, and technical consultation.

Highlights

Aug 20 · linkedin

Sincera "Product Update" emails are often delayed from the (aspirational) monthly cadence due to my mindset of "oh one more thing. let's ship this and then send the email" on repeat. Naturally finally sent the Summer Update email, and forgot to include the cool new A2CR chart on all publisher pages 🙃

Aug 2 · linkedin

Pretty cool inclusion from Integral Ad Science in their Quarterly Results! It's a really exciting, strategic relationship for Sincera, with awesome partners across the product and engineering teams.

We're honored to have been mentioned, and looking forward to talking more about CTV soon :)

Mike O'Sullivan
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Location

Brooklyn, New York, United States