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Mindy Stockfield

Senior Vice President | Disney | MTV | Scholastic | Cartoon Network | Professor of Practice | Adjunct | Chief Advisor | Marketing | Branding | Digital | Entertainment | Children's Media

Mindy Stockfield is a seasoned professional with a rich background in the entertainment and media industry, having worked with reputable companies like Disney, MTV, Cartoon Network, and Scholastic.

Her expertise lies in digital product launches, digital marketing, transmedia storytelling, corporate responsibility, and brand development, with a keen focus on children's content and products.

Mindy is known for her strategic leadership, vision definition, and creative innovation, whether in boardrooms advising executives or in classrooms educating the next generation of talents.

She is deeply involved in various specialized areas including digital strategy, partnership development, data analysis, and omni-channel marketing, emphasizing brand sustainability and growth through calculated risks.

Mindy's educational background includes a B.S. in Advertising and Communications from Syracuse University, and she has previously served in educational roles at Marist College, Syracuse University, Sarah Lawrence College, and New York University.

Her professional journey includes high-ranking positions such as Senior Vice President at Scholastic and MTV, Vice President roles at Disney and Disney Channel, and senior director positions at Cartoon Network and Walt Disney Internet Group.

Mindy is a dynamic individual who excels in fostering talent within teams and students, embracing technological advancements, and crafting compelling marketing campaigns that drive business success from startups to rebranding initiatives.

She is well-versed in digital distribution, sales strategy, multi-cultural programs, global initiatives, and live events, showcasing a versatile skill set that spans across various facets of the media and entertainment landscape.

Highlights

May 2 · linkedin

Proud teaching (and full-circle) moment. This semester, I had the pure joy of being asked by two Marist College honors program students to be their faculty advisor on their respective honors work. Yesterday, Cidney Cassano presented her Honors Thesis. Like me, she is a Disney "adult" with a love for Disney content. Cidney created her own sequel short of Disney's beautiful animated film, "Luca." As a former honors program student when I was at Syracuse University, I too, did my thesis on Disney. Seeing Cidney's work come to life and seeing the same passion I had when I was in college was remarkable. Walt Disney Animation Studios, keep the talented Cidney on your radar!

Jan 13 · linkedin

So this happened. With much gratitude to Marist Abroad and the administration at Marist College and Marist College School of Communication and the Arts, I was able to take my Campaign Development class to Walt Disney World to participate in Disney Imagination Campus. What a remarkable experience they had including workshops, a "backstage" tour of the parks, Q&As with cast members, and field work on consumer insights. The students truly learned all the essentials to come back to Marist to build their creative campaign for the semester. It was a full circle moment for me to reconnect to my own learnings from working at The Walt Disney Company.

Mindy Stockfield
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Location

New York, New York, United States