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Miraya Berke

Social Media Manager for ice cream 🍦

Miraya Berke is the Social Media & Digital Content Manager at Dreyer's Grand Ice Cream, a position she has held since December 2023.1 Her name is pronounced "Mi-ray-ah," like a ray of sunshine.1 Miraya is an experienced brand, community, and experience builder with a diverse background in social media management, event planning, and entrepreneurship.1

Career Highlights

  • Current Role: Social Media & Digital Content Manager at Dreyer's Grand Ice Cream (December 2023 - Present)1
  • Previous Roles:
    • Social Media & Community Manager at Dreyer's Grand Ice Cream (July 2021 - December 2023)1
    • Founder of Dessert Goals, a resource for dessert lovers and business owners (June 2016 - Present)1
    • Founder of Rom Com Fest1
    • Community + Marketing at Mixily (August 2020 - June 2021)1

Entrepreneurial Ventures

Miraya has founded several successful ventures:

  • Dessert Goals: A platform that has hosted 9 in-person festivals in NYC and LA, plus 1 digital festival, attracting over 30,000 dessert-loving attendees1
  • Pop Productions NYC: A freelance conference production company specializing in various events, from intimate dinners to conferences1
  • The 20s Club: An experiential social club for people aged 20-29 in New York City (December 2012 - December 2015)1

Education

  • Bachelor of Science in Business Administration from the University of California, Berkeley, Haas School of Business (2008 - 2012)1
  • Studied at the University of Westminster (2011 - 2012)1

Miraya Berke is known for her expertise in social media management, particularly in the ice cream industry. She actively shares updates about Dreyer's Grand Ice Cream brands, including Drumstick, on her LinkedIn profile.3 Her passion for ice cream and social media is evident in her work and her efforts to expand her team at Dreyer's.2

Highlights

Dec 9 · iamatheatre.com
Making Friends - Virtual Program - IAMA Theatre Company
Mar 5 · parsnip.me
An Interview With Miraya Berke of Pop Productions | Parsnip

Related Questions

What inspired you to start Dessert Goals?
How did you transition from event planning to social media management?
What are some unique strategies you use for Dreyer's Grand Ice Cream's social media?
Can you share a memorable moment from one of your festivals?
How do you balance your role at Dreyer's with your other entrepreneurial ventures?
Miraya Berke
Miraya Berke, photo 1
Miraya Berke, photo 2
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Location

San Francisco Bay Area