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Mitch Hamilton, Ph.D.
Award-Winning Scholar ◆ Culture Maven ◆ Brand Activism Thought Leader ◆ Associate Professor of Marketing at LMU ◆ Department Chair ◆ CEO of Rethink Creative Agency
Mitch Hamilton, Ph.D. is an award-winning scholar and Associate Professor of Marketing at Loyola Marymount University (LMU).13 He currently serves as the Department Chair of Marketing and Business Law in the College of Business Administration at LMU, a position he has held since October 2021.3
Dr. Hamilton's academic background includes:
- Bachelor's degree in Marketing from San Diego State University
- MBA from Clark Atlanta University
- Ph.D. in Consumer Behavior from Syracuse University's Martin J. Whitman School of Management3
His career at LMU spans over a decade, starting as an Assistant Professor of Marketing in August 2012 before becoming an Associate Professor in August 2019.3 Hamilton is known as a culture maven and brand activism thought leader, with expertise in consumer behavior and societal transformation.12
In 2018, Hamilton co-founded the Applied Learning in Societal Transformation (A-LIST) educational pathway at LMU, which focuses on helping students understand diverse consumer cultures and promote inclusive societal change.5 His teaching approach emphasizes "positive societal transformation" and includes courses like "Rethinking the Marketplace" and "Brand Storytelling".4
Outside academia, Hamilton is the CEO of Rethink Creative Agency.3 He has faced personal challenges, including a life-threatening health crisis in 2016, which influenced his approach to education and research, inspiring him to integrate social impact and cultural understanding into marketing education.5
Hamilton is recognized for his work in diversity and innovation in marketing education, encouraging students to become "marketing superheroes" for the greater good while staying true to their unique experiences.4

