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Monica Austin

Global Head of Marketing & Communications at Calm

Monica Austin is a seasoned marketing executive with extensive experience in the tech and entertainment industries. She is currently the Chief Marketing Officer at Linktree, a position she has held since March 2023.12 Prior to this role, she served as the Global Head of Marketing & Communications at Calm, the mindfulness app, from April 2021 to March 2023.1

Austin's career includes notable positions at major companies:

  1. Netflix: Head of Original Series, Global Creative Marketing (December 2016 - April 2021)1
  2. Facebook (now Meta): Strategic Partnerships - Entertainment (December 2014 - December 2016)1
  3. Endemol Shine Group: SVP, Business & Brand Development (June 2010 - December 2014)1

She has been recognized for her achievements in the industry, including:

  • Forbes 30 under 30 in Entertainment (January 2013)1
  • Ad Age 40 under 40 (January 2014)1

Austin is known for her work on high-profile marketing campaigns, including the launch of the new Star Wars in partnership with Disney and JJ Abrams while at Facebook, and creating the "Netflix is a joke" sub-brand for Netflix's comedy content.3

Throughout her career, Austin has been drawn to disruptive companies and challenging roles, focusing on growth, innovation, and building brand relevance in competitive markets.3

Highlights

Jan 1 · ces.tech
Monica Austin - CES
Monica Austin - CES
May 13 · oneclub.org
Monica Austin | Shine America - The One Club for Creativity
Sep 18 · youtube.com
Monica Austin (CMO of Linktree) on marketing across borders
Monica Austin (CMO of Linktree) on marketing across borders
Mar 2 · bandt.com.au
Linktree Names Monica Austin As CMO - B&T
Linktree Names Monica Austin As CMO - B&T

Related Questions

What are some of Monica Austin's most notable achievements at Calm?
How did Monica Austin's role at Netflix prepare her for her position at Calm?
What strategies did Monica Austin use to drive growth at Calm during the pandemic?
What are Monica Austin's future plans after joining Linktree as CMO?
How has Monica Austin's career evolved from her early roles in entertainment to her current position in tech?
Monica Austin
Monica Austin, photo 1
Monica Austin, photo 2
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Location

Los Angeles, California, United States