Suggestions
Monica Hanson
Marketing Campaign Associate at Baker Tilly US, LLP
Professional Background
Monica Hanson is a distinguished professional with a robust background in marketing and public relations, making her a valuable asset within the advisory, tax, and assurance landscape at Baker Tilly US, LLP. Being part of a renowned firm known for navigating clients through complex business challenges, Monica has honed her skills and expertise to aid clients in seizing current opportunities while strategically preparing for the future.
At Baker Tilly, which stands as a preeminent advisory firm with a global footprint, Monica has taken on the role of Marketing Campaign Associate, where she leverages her strong analytical skills to manage campaigns effectively. With an intricate understanding of digital media and strategic thinking, she has helped streamline communication between the firm and its clients, ensuring effective relationship management and superior marketing execution. Her comprehensive work at Baker Tilly positions her among professionals who consistently strive for excellence in delivering impactful business solutions.
Prior to her current role, Monica gained substantial experience at Spark Foundry, serving as a Media Associate within the strategy team. This role further developed her aptitude in digital media—a focal point for modern marketing strategies. Additionally, her time as a Technical Recruiter at Saggezza, followed by her earlier position as an Associate Technical Recruiter, underscores her capability to assess talent and align it with corporate objectives, adding to her multifaceted career profile. Monica also initiated her professional journey as a PR/Social Media Intern at Celtic Chicago, Inc., which laid the foundation for her passion and proficiency in public relations and media management.
Education and Achievements
Monica holds a Bachelor's Degree in Public Relations, Advertising, Marketing, and Management from Loyola University Chicago, an esteemed institution known for fostering innovative leaders in communication and business strategy. Her educational background has empowered her with a solid foundation in both theoretical concepts and practical applications relevant to her field.
Throughout her academic and professional career, Monica has continuously aimed for excellence. She has developed advanced skills in Microsoft Office applications, including Word, Excel, and PowerPoint, which enhance her reporting and analytics capabilities. Notably, her proficiency in various marketing technology platforms such as Salesforce, D&B Hoovers, Google AdWords, comScore, TARDIIS, Prisma, and Kantar reflect her commitment to leveraging technology for optimized marketing solutions.
Achievements
Some of Monica's commendable achievements include successfully managing multiple marketing campaigns that exceeded client expectations, and effectively utilizing her advanced analytical skills to furnish actionable insights. Her client relations expertise ensures that stakeholder needs are met, creating a continuous feedback loop that drives improvement and fosters long-term partnerships. Monica's strong mathematical and analytical capabilities further bolster her performance, allowing her to navigate budget management with great efficacy, which is crucial in today’s resource-conscious business environment.
Monica believes in the importance of networking and collaboration, regularly seeking to connect with other professionals to share insights and strategies. This openness has led her to participate in numerous professional development opportunities, ensuring she remains at the forefront of marketing and public relations trends in the constantly evolving business landscape.
As Monica looks toward the future, her aspirations include advancing her career within Baker Tilly while continuously improving her skills in digital marketing and analytics. With a strong foundation, an impressive skill set, and a firm commitment to professional development, she is well-prepared to make significant contributions to the firm’s success and to her clients.
In her spare time, Monica enjoys engaging with community initiatives and remaining active in professional organizations, further enhancing her knowledge and network within the industry.
Monica Hanson’s career journey exemplifies dedication, strategic insight, and a commitment to excellence, positioning her as a pivotal figure at Baker Tilly and within the broader business community.
