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Morten Kaae Sorensen
Partner I Head of Financial Services Nordics I Simon-Kucher & Partners I Commercial strategy and pricing expert
Morten Kaae Sorensen is a Partner and Co-Managing Director at Simon-Kucher & Partners, where he leads the firm's operations in the Nordic Financial Services sector. His expertise encompasses advising clients in banking, insurance, and other financial services on various aspects of commercial strategy, including value proposition sales, product packaging, and pricing strategies.13
Professional Background
- Experience: Morten has over 12 years of experience in commercial consulting, having worked in both Copenhagen and London. His role involves crafting strategies that help financial institutions enhance their market positioning and profitability.1
- Education: He holds a Master of International Business and a bachelor's degree in Managerial Accounting and Finance from Copenhagen Business School.1
Contributions and Insights
Morten has contributed to several publications and insights related to the financial services industry, focusing on topics such as:
- Strategies for insurers to improve sales through omnichannel approaches.
- Addressing untapped cross-selling potential in insurance.
- Key growth topics for Chief Commercial Officers (CCOs) in 2023.12
His work emphasizes practical solutions tailored to the specific needs of financial service providers, aiming to drive sustainable growth amidst changing market conditions.23
Highlights
Are you exploring GenAI’s full potential to grow your sales? Simon-Kucher has uncovered 5 winning use cases that contribute to insurers’ and banks’ growth and help minimize distribution costs. Read more on our blog: https://lnkd.in/d4pFj_Z5 #SimonKucher #GenAI #Insurance #CommercialGrowth #Strategy
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The Demand Revolution: How Consumers Are Redefining Sustainability and Transforming the Future of Business will be published by The MIT Press on October 8th. Our goal is to share insights on how to create and implement profitable growth strategies for sustainability after frustrating decades of false starts and incremental change.
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