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Morten Viktor

Senior Vice President, Digital & E-commerce

Morten Viktor is an experienced digital and e-commerce executive who currently serves as the Chief Technology Officer (CTO) and Board Member at Circle Gas.3 Prior to this role, he held the position of Senior Vice President (SVP) of Digital & E-commerce at Coop Danmark from December 2020 to 2023.45

Morten has over 20 years of leadership experience in digital strategy, product development, e-commerce, and technology.1 His career highlights include:

  1. Creating the technological foundation and digital ecosystem for over 1,000 brick-and-mortar stores while at Coop Danmark.1
  2. Launching the Coop PrimeKonto, a groundbreaking loyalty program in Danish retail.2
  3. Overseeing the fusion of two online grocery businesses, Coop.dk MAD and Osuma.dk, as part of Coop's strategy to invest heavily in online grocery retail.5

Before joining Coop Danmark, Morten held several leadership positions:

  • Group CIO and E-commerce COO at Berlingske Media
  • VP of Operations and Corporate Development at Informedia
  • Market Director at TDC

In his current role at Circle Gas, Morten is leveraging IoT technology to provide sustainable clean cooking solutions to low-income households in Sub-Saharan Africa.3

Morten is known for his expertise in digital transformation, e-commerce, and customer experience optimization. He has a strong focus on personalization through AI/ML and believes in moving away from mass communication towards more relevant, targeted messaging.2

Highlights

Morten Viktor | MAY 13- 15 BARCELONA
May 19 · markedsforing.dk
Morten Viktor - Dansk Markedsføring
Morten Viktor - Dansk Markedsføring
Jan 28 · markedsforing.dk
Morten Viktor - Dansk Markedsføring
Morten Viktor - Dansk Markedsføring
Sep 22 · dkuk.org
Morten Viktor Ranieri-Svendsen Appointed to the DKUK Board of ...

Related Questions

What are Morten Viktor's key achievements at Coop Danmark?
How has Morten Viktor's leadership impacted Coop Danmark's digital strategy?
What challenges did Morten Viktor face when creating the digital ecosystem for Coop Danmark?
What other companies has Morten Viktor worked for in the digital and e-commerce sector?
How does Morten Viktor's experience at Berlingske Media compare to his role at Coop Danmark?
Morten Viktor
Morten Viktor, photo 1
Morten Viktor, photo 2
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Location

Vallensbæk, Capital Region, Denmark