Sign In

Moya Nkruma

Artist Marketing - Urban at Fender Musical Instruments Corporation

Moya Nkruma is a seasoned creative music executive and artist marketer with over 16 years of experience in the entertainment industry.4 She served as the Artist Marketing Manager for Urban & Gospel at Fender Musical Instruments Corporation from October 2018 to August 2022.4 In this role, she was responsible for partnering talented artists with the Fender brand, cultivating industry relationships, and implementing strategic marketing initiatives in the urban music landscape.4

Some key highlights of Moya Nkruma's career include:

  1. Creating H.E.R.'s iconic clear Stratocaster guitar for her 2019 Grammy performance, which was completed in just five days.13

  2. Working with top artists in the music industry and leading major brand partnership campaigns.4

  3. Previously holding positions at ASCAP, where she conceptualized events like the ASCAP EXPO's inaugural Stevie Wonder "Key of Life" Award and developed the "Break Bread: Cross-Genre" private luncheon/mixer series.4

  4. Signing notable artists such as Goldlink, Kehlani, DJ ESCO, and Starrah during her time at ASCAP.4

  5. Starting her career in music publishing, with roles at BMG Music Publishing and Universal Music Publishing Group.2

Moya Nkruma has a background in music, having studied Vocal Performance - Opera at Cornish College of the Arts and earning a Bachelor of Arts in Liberal Arts and Sciences from California State University-Northridge. She is currently working as the Sr. Artist Marketing Manager at Splice, where she collaborates with artists and commissions music content creators to produce inspirational and tutorial content for the brand.4

Highlights

Dec 9 · elitedaily.com
Here's The Woman Who Helped Create HER's Epic Clear Guitar ...
Here's The Woman Who Helped Create HER's Epic Clear Guitar ...

Related Questions

What inspired Moya Nkruma to transition from classical music to the Urban and Gospel Department at Fender?
How does Moya Nkruma build relationships with artists in the Urban and Gospel genre?
What challenges has Moya Nkruma faced in her role at Fender, and how has she overcome them?
Can you share more examples of custom guitars Moya Nkruma has created for artists?
What advice does Moya Nkruma give to aspiring artist marketers in the music industry?
Moya Nkruma
Moya Nkruma, photo 1
Moya Nkruma, photo 2
Add to my network

Location

Los Angeles, California