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Nadine Niknafs

Market Manager - North America & Australia bei Motion Global Limited

Nadine Niknafs is a German native, currently based in China, with a strong background in eCommerce market management and digital marketing.

She holds a Master of Global Management in China-Europe Business Studies from Antwerp Management School and also a Bachelor of Arts in Angewandte Medien from Hochschule Mittweida (FH). Additionally, she has pursued a Master of Global Management in China-Europe Business Studies at ESSCA.

Nadine's experience includes roles such as Market Manager for North America & Australia, Comparison Shopping Manager, and Partnership Manager at Motion Global Limited. She has also worked in performance marketing as a Trainee, completed a Master Thesis Project at Materialise, and interned in PR & Marketing as well as Journalism at various reputable organizations.

Her focus is on seeking growth opportunities and establishing strong B2B partnerships in the digital marketing and eCommerce landscape.

Highlights

Jun 29 · linkedin

It's a match! 🔥

Tinder x Spotify

Did you know that in Europe, millennials (aged 30-40) connected through anthems like Miguel’s “Sure Thing” (Germany and the U.K.)?

--> https://lnkd.in/egZ6f2ev

Taste in music and dating go hand in hand together - in 2016, Spotify launched an integration with Tinder that allows members of the dating app to add an “anthem” to their profile, effectively showcasing one song that gives potential new matches a glimpse into their musical world.

As of this week we leverage this feature and making three to four months of Spotify Premium available to Tinder Gold and Platinum members on Android devices in over 30 markets.*

Thanks to everyone who has worked on this partnership on Tinder's and Spotify's side!

Special kudos to Julian Jimenez Johan Söderholm Gabrielle Aboodi Sam Silberberg Katie Tepper and many more!

#music #dating #partnerships

Nadine Niknafs
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Location

Jing’an District, Shanghai, China