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Nancy Wine

VP Advertising Kroger - 84.51 at Kroger

Nancy Winé is the Vice President of Advertising Sales at 84.51°, a retail data science and media company owned by Kroger. In this role, she oversees the Kroger Precision Marketing (KPM) media sales team, managing advertising solutions that leverage Kroger's loyalty program to provide targeted marketing and measurable ROI for consumer packaged goods (CPG) brands. Her responsibilities include driving innovation in retail media and increasing accountability for media investments.124

Winé has over 25 years of experience in media and digital commerce. Before joining 84.51° in 2020, she worked at Amazon, where she co-created the consumables advertising vertical, now Amazon's largest advertising segment. Prior to that, she held leadership roles at Integer/TBWA, where she launched and scaled the Digitail® practice.134

She holds an MBA from Xavier University and a Bachelor's degree in Journalism and Political Science from Indiana University Bloomington.14

Highlights

Sep 26 · theorg.com
Nancy Winé - VP, Advertising Sales, Kroger Precision Marketing at ...
Nancy Winé - VP, Advertising Sales, Kroger Precision Marketing at ...
Nancy Winé - Brand Innovators
Nancy Winé - Brand Innovators
Feb 22 · leadiq.com
84.51˚ Company Overview, Contact Details & Competitors | LeadIQ
Kroger Precision Marketing with 84.51˚'s Nancy Winé - The CPG Guys
Kroger Lands Amazon Exec to Bolster Ad Offering |
Kroger Lands Amazon Exec to Bolster Ad Offering |
May 27 · 8451.com
84.51° Appoints Nancy Winé VP of Advertising Sales for Kroger ...
Apr 27 · businesswire.com
Introducing 84.51°: The New Powerhouse in Pioneering Customer ...

Related Questions

What are Nancy Winé's key achievements since joining 84.51°?
How does Kroger Precision Marketing differ from other retail media advertising solutions?
What specific tools does Kroger Precision Marketing offer to brands?
How does 84.51° utilize first-party retail data to enhance customer experiences?
What role does Kroger's loyalty program play in the success of Kroger Precision Marketing?
Nancy Wine
Nancy Wine, photo 1
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Location

Louisville, Kentucky, United States